Johnson’s Baby promotes parenting through their ‘Promise, pehle pal se’ campaign

Parenthood is a journey filled with immense love, dedication, and unwavering promises. From the moment a parent discovers they are expecting, they form a deep connect with their baby to always protect its skin and ensure its well-being from day 1. Johnson’s® Baby, a pioneer in baby skincare, recognizes and celebrates every parent’s powerful commitment with its latest campaign, ‘Promise, pehle pal se’.

The brand’s latest marketing campaign, ‘Promise, Pehle Pal Se,’ emphasizes their commitment to using baby-safe ingredients for protection from day one. Campaign launches July 24 across TV, digital, social media. Johnson’s® Baby, a brand with a long-standing partnership with every mum and dad , aims to protect their baby’s skin from day one.

With decades of knowledge and science, they choose only baby-safe ingredients and develop formulas tested by pediatricians and dermatologists. Their products are backed by rigorous scientific research, ensuring the delicate skin of babies is protected. Reinforcing the brand promise, Mr Manoj Gadgil – Business Unit Head & VP Marketing – Kenvue said, “Based on this common purpose, Johnson’s® Baby strongly commits to partner/walk hand-in hand with mums to help fulfil their precious promise to their babies.”

By Business Bureau

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