Amazon India announced the expansion of Amazon Fresh, its full-basket grocery service of wet and dry groceries including fruits, vegetables, chilled products, beauty, baby, personal care, and pet products among other daily grocery needs, to 130+ cities. Amazon Fresh Sellers source fruits and vegetables from over 11,000 farmers and ensure the quality of the produce through a ‘4-step quality check’. Customers in 130+ cities like Ambala, Aurangabad, Hoshiarpur, Dharwad, Una, Suri, and others will enjoy great savings and avail exciting deals from Amazon Fresh sellers and bank partners while building their weekly/monthly basket.
Amazon Fresh provides a user-friendly grocery shopping experience with a dedicated app, personalized widgets, buy again option, and reminders to prevent forgetting frequently shopped items during checkout. Srikant Sree Ram, Director, Amazon Fresh IN said, “Amazon Fresh is reshaping grocery shopping in India. We bring fresh produce and daily essentials right at the doorsteps of our customers across 130 cities in India.”
Amazon Fresh has launched multiple thematic stores and events, offering customers easy selection and navigation. The platform features personalized widgets, buy again options, and saved preferences for convenience. Super Value days from the 1st to the 7th of every month allow customers to build their monthly basket at value. Amazon Fresh doubles its nationwide reach in a year.
