A 128-year-old company with a rich legacy and a pioneer in India’s healthcare industry, Amrutanjan Healthcare has signed the Champions of Tokyo 2020 Olympic Games as brand ambassadors. They are Weightlifting Silver medalist Mirabai Chanu and Wrestling Bronze medalist Bajrang Punia.
The Olympic champions will endorse the company’s portfolio of Advanced Body pain management products which includes Back Pain Roll-On, Joint Muscle Spray, and Pain Patch. As part of the partnership, the brand ambassadors will feature in a series of campaigns including television and digital commercials for Amrutanjan’s Advanced Back Pain Roll-On, Joint Muscle Spray, and Pain Patch. All these products are a unique blend of health, science, and nature and are loyal to the roots of Ayurveda. Both the athletes will also appear in various initiatives such as consumer and customer outreach programs.
A pioneer in pain management since 1893, Amrutanjan has been helping millions of Indians to overcome pain and through this partnership, it will highlight its Body pain management products by narrating not only the success stories of these athletes but also their hardships on their journey towards excellence. Both the athletes will also appear in various initiatives such as consumer and customer outreach programs.
