Amway India, one of the country’s leading FMCG direct selling companies, strengthened its presence in the Food for Special Dietary Usage space (FSDU) with the launch of Nutrilite Vitamin D Plus. Nutrilite Vitamin D Plus is targeted for individuals with weakened bones when taken as part of a well-balanced diet. Its unique formulation of Vitamin D3, Vitamin K2 with a patented botanical blend of quercetin and organically sourced licorice, is developed for people with weakened bones. The one of its kind patented ingredient combination of licorice and quercetin extract improves bone density & collagen production that supports bone formation.
Amway’s globally renowned innovation and science team has patented and evaluated the unique ‘licorice and quercetin blend’, which has also been published in the reputed Elsevier Journal. The team predominantly focuses on understanding unmet consumer needs by developing innovative products backed by science and research thus building on their credibility.
