Bajaj Allianz General Insurance has launched ‘ApnarJonyo’, a health insurance product tailored exclusively for West Bengal, marking a strategic move to penetrate regional markets with customised offerings. Announced on June 19, the product is designed to meet the state’s diverse healthcare needs with flexible coverage ranging from ₹5 lakh to ₹20 lakh.
The policy covers inpatient and daycare procedures, pre- and post-hospitalisation expenses, and advanced treatments like robotic surgeries and stem cell therapy. Add-ons include unlimited sum insured reinstatement, a Super Cumulative Bonus of up to 200% for claim-free years, wellness-linked discounts, festive bonuses, and accidental death cover. With lifetime renewability and digital access via the ‘Caringly Yours’ app, the plan is positioned as a comprehensive, tech-enabled health solution.
Bajaj Allianz’s MD & CEO, Dr. Tapan Singhel, stated, “With ApnarJonyo, we are redefining insurance by tailoring it to state-specific needs, ensuring health security becomes inclusive and personalised.”
