Bajaj Finance Ltd., a key player in India’s financial services sector, has introduced a Digital Fixed Deposit (FD) program, elevating the New Year excitement with exclusive interest rates of up to 8.85%. This offering is available for deposits booked through the Bajaj Finserv App and Website, aiming to drive a digital-first approach among depositors.
The Digital FD experience promises a seamless and secure journey, enabling near-instant FD booking through the user-friendly Bajaj Finserv App and website. Starting January 2, 2024, senior citizens can enjoy an attractive rate of 8.85% per annum for a 42-month tenure, while those below 60 years can earn up to 8.60%.
Sachin Sikka, Head – Fixed Deposits & Investments at Bajaj Finance, expressed, “Our FDs now enable depositors to think digital-first. It is built as a simple end-to-end digital journey with higher interest rates available exclusively on the Bajaj Finserv App and Web. It brings the FD opening experience into the digital age.”Bajaj Finance, with a customer base of 76.56 million and a robust App platform, has become the country’s largest deposit-taking NBFC. The Digital FD, with CRISIL’s AAA/Stable and ICRA’s AAA (Stable) ratings, offers a safe and lucrative investment option for both new deposits and renewals.
