26
May
Coca-Cola India and Zepto announced an expansion of their successful collaboration to reinforce their commitment to plastic circularity. The 'Return and Recycle' initiative was launched in November 2022 as a pilot project in select locations of Mumbai. It received an overwhelming response from consumers, with over 100kgs of PET bottles collected and recycled as part of the 60-day pilot. Zepto and Coca Cola are collaborating to digitize their collection strategy by leveraging e-commerce platforms. Collection bins will be deployed across hundreds of Zepto delivery hubs in Delhi NCR, Mumbai, Bangalore, Hyderabad, Chennai, Pune, and Kolkata. Coca-Cola India's partnership with Zepto…
