Business News Northeast - Latest Business Northeast News & Updates

13 May

NESCAFÉ introduced their new cold coffee campaign “Jo banaye, special ban jaaye”

Business Bureau0 CommentsBusiness

NESCAFÉ, one of the world’s most loved coffee brands, has launched a new campaign this summer. The campaign shows the ease of making a delicious glass of NESCAFÉ Cold Coffee and becoming the ‘special one’ in the process. The latest TVC highlights story of how a young boy smartly paves his way out of doing household chores in absence of an essential member of the family - the house help, by making NESCAFÉ Classic Cold Coffee for the family. Commenting on the campaign Sunayan Mitra, Head, Coffee & Beverages, Nestlé India said, “Through this campaign we wanted to showcase how…

13 May

The Body Shop’s gifting collection for Mother’s Day

Business Bureau0 CommentsBusiness

Mothers take on many roles in our lives - friend, confidant, frenemy, mentor, stylist… these are only a few examples. They work hard to take care of us and often forget to take care of themselves. So, this Mother’s Day, why not gift these superwomen some much-needed TLC? The Body Shop, a Britain-born international, ethical beauty brand, has an extensive Mother’s Day gifting range. The products in its collection are infused with handpicked ingredients like British Rose that emanate a refreshing floral scent and are ideal for year-round use. What’s more is that The Body Shop’s gifting range comes at…

13 May

ASL raises an additional USD 5 million led by Cornerstone Ventures

Business Bureau0 CommentsBusiness

A leading study-abroad platform that owns the UniAcco, UniCreds and UniScholars brands, Adventum Student Living (ASL) has raised a bridge equity round USD 5 million led by new investor Cornerstone Ventures (CSVP Fund) and existing investors as a bridge to its proposed Series B round of USD 20 million. ASL is a unified student lifecycle management platform assisting students in their application-to-accommodation journey with a digital-first approach. To date, ASL has benefitted over 500K students through its platforms. UniScholars has successfully placed students in more than 100+ universities worldwide, providing counselling and support services throughout the admissions process. UniCreds, an…

13 May

HDFC Bank celebrated International Nurses Day

Business Correspondent0 CommentsBusiness

HDFC Bank celebrated International Nurses Day across the North Eastern region to honour the invaluable contributions and efforts of nurses, promoting the nursing profession and advocated for the well-being of nurses worldwide. HDFC Bank introduced Special Offers on Personal Loan especially dedicated to our Nurses from Government Hospitals. This special offer will help them in fulfilling their dream. International Nurses’ Day which is celebrated globally on May 12 every year, commemorates the birth anniversary of Florence Nightingale. She is regarded as one of history’s greatest nurses, having spent years caring for and healing soldiers injured in wars. The primary aim of International…

13 May

Motorola becomes India’s Best 5G smartphone brand

Business Bureau0 CommentsBusiness

An iconic global smartphone brand known for its legacy in innovation and reliability, Motorola has emerged as India’s best 5G smartphone brand, according to a survey report published by Techarc, a leading technology research and consulting firm. As per the 3C framework adopted by Techarc, all smartphone brands were evaluated on three core factors that users want in a 5G smartphone i.e., connectivity, coverage, and capability. Motorola with its excellent 5G smartphones portfolio and industry-best performance was the clear winner by excelling in all three parameters.Motorola smartphones delivers industry-leading speeds and higher coverage in urban, indoor and rural areas. The…

13 May

Gurleen Chopra becomes the brand ambassador of GC ISOPURE

Priyanka Bhowmick0 CommentsBusiness, Entertainment, IndiaEntertainment, India

After making her foray into cinema a few years ago, Gurleen has worked in some of the most successful films produced in the Hindi, Tamil, Malayalam, Telugu, Kannada Marathi, Bengali and Punjabi film industries over the years. She has worked in films in 8 languages so far. If there's anything close to Guerlane's heart like acting, it's fitness. In her collaboration with renowned model and actor D. Randhawa, she is the brand ambassador of the protein brand GC ISOPURE. D. Randhawa is a famous fitness model and an upcoming Bollywood actor. The brand certainly couldn't find a more suitable ambassador…

13 May

Sittwe Port in Myanmar to boost development of NE states

Business Bureau0 CommentsBusiness

India and Myanmar on Tuesday inaugurated the Sittwe Port in Rakhine State, marking an important milestone in boosting bilateral and regional trade as well as contributing to the state's local economy. The commissioning of Sittwe port will provide better connectivity, increase employment opportunities and increase the scope of development in the region. The port's location makes it strategically important for India's Act East Policy, which aims to strengthen ties with the Asia-Pacific region. The Union Minister for Ports, Shipping & Waterways and AYUSH, Sarbananda Sonowal and the Deputy Prime Minister of Myanmar, Admiral Aung San were present at the inauguration…

13 May

Royaloak Furniture launches its new store in Siliguri

Business Bureau0 CommentsBusiness

Royaloak, India’s No. 1 Furniture Brand has launched its new store at Siliguri. Royaloak is known for its widest range of products like sofas, recliners, dining, mattress, beds, décor & a comprehensive range of office & outdoor furniture. This range comprises of ‘International Country Collection’ which feature the finest and the most unique furniture from America, Italy, Vietnam, Turkey, German, Malaysia & India. Ranjan Sarkar, Deputy Mayor, Siliguri Municipal Corporation inaugurated the store through lamp lighting in the presence of Vijai Subramaniam (Chairman, Royaloak) along with Mathan Subramaniam (MD, Royaloak), Abhijit Bhowmick, Biswanath Ghosh & Mrs. Mitali Ghosh (Franchise owners),…

13 May

Elon Musk confirms Linda Yaccarino as the new Twitter CEO

Priyanka Bhowmick0 CommentsBusiness, InternationalBusiness, International

Linda Yaccarino, widely publicized to become Twitter's new CEO, has resigned as head of advertising from NBCUniversal, effective immediately. Earlier on Friday, Musk said he had found a new chief executive for the social media site but did not name the person. NBC parent Comcast CMCSA. also said last month that NBCUniversal CEO Jeff Shell was leaving after admitting to an inappropriate relationship with a woman at the company, his departure another major blow to the company following an allegation that prompted an investigation. Advertising President Mark Marshall will step down as interim chairman of NBCUniversal's advertising and partnerships group.…

12 May

#BoycottStarbucks trends online for an inclusive advert

Business Correspondent0 CommentsBusiness

Coffeehouse Company Starbucks has filmed a new advertisement and released it on their social media platforms. The newly designed ad features a transgender woman who visits coffee house to meet her parents. The transgender woman was named as Arpit by her father but later on after realising the reality she named herself as Arpita and started dressing as a girl, due to which her father was disappointed and was not willing to accept her. But when she went to meet her parents in coffee outlet after a longtime, her dad orders the coffee, the Starbucks employee calls her name out…