Business News Northeast - Latest Business Northeast News & Updates

30 Sep

[24]7.ai becomes the first international BPO facility in Shillong

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California headquartered [24]7.ai - a global leader in intent-driven customer solutions and contact center services, has announced expansion of operations in Shillong, Meghalaya. The company's customers include Fortune 500 companies worldwide. [24]7.ai will offer local youth the opportunity to work with international brands on new-age technology services like Chat and Voice processes, which will help them build their careers and provide them with enormous learning opportunities. The company has already started actively recruiting local talent at its current facility in Laitmukharah, Shillong, as it scales up operations with a 350-seat state-of-the-art facility at the Shillong Tech Park. [24]7.ai is the…

30 Sep

Niva Bupa to have 1,100 agent advisors in Nadiaby FY 2026-27

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Niva Bupa, one of India’s leading standalone health insurance players has announced its entry in Nadia, as part of its next phase of growth in the hinterland of India. Niva Bupa aims to provide health coverage to around 6,000 people of Nadia in the next 5 years. Customers can avail cashless hospitalization in 15 network hospitals located in the region and have access to 8,800+ hospitals across the country. Niva Bupa targets to clock over INR 5 crore gross written premium in the next 5 years in Nadia. The company will also bring business opportunities for people as it plans…

30 Sep

Tata Motors launches its first electric hatch The Tiago.ev

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Tata Motors, India’s leading automobile manufacturer and the pioneer of the EV evolution in India, has announced the launch of the newest member of its EV family – The Tiago.ev. Mobilising India towards the future, the Tiago.ev is set to charm the country with its exciting, effortless, eco-friendly and premium EV drive experience. With special introductory prices starting INR 8.49 Lakh (All India - Ex-showroom), for the first 10,000 customers (of which 2000 will be reserved for the current owners of Nexon EV and Tigor EV), bookings for the Tiago.ev will start on October 10, 2022. Customers can reserve their…

30 Sep

Parle Products launches the new TVC for its Parle Top Buttery Cracker

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Parle Products has partnered with popular actress Madhumita Sarcar to launch two new TVCs for Parle Top Crackers, promoting its rich buttery taste. The TVCs centered around humorous situations in everyday life, depict the experience of light and crispy crackers which mesmerizes consumers with the smoothness of its fine buttery flavour. Conceptualized by Rediffusion Brand Solutions, the campaign features actress Madhumita Sarcar embodying the sensation of the buttery experience through two amusing tvc films. The campaigns resonate with Parle Top Crackers’ tagline of ‘itni buttery ki zubaan fislay’, showcasing yet again how the overflowing richness of the crackers gets one…

30 Sep

Uber announces the expansion of its footprint in the Northeast

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Uber has announced the expansion of its footprint in the Northeast with the launch of operations in Imphal and Itanagar with its popular Uber Moto. These launches complete Uber’s presence across all the ‘seven sisters’, making Uber the only ride sharing company to be present across the Northeast part of the country. The leading ridesharing platform already has a strong presence in Aizawl and Shillong with Uber Moto, in Guwahati with Uber Go and Uber Moto, and in Dimapur and Agartala with Uber Auto. With this expansion, Uber remains committed to offering convenient, affordable, and safe mobility solutions to more…

30 Sep

India Assist, travel Assist travel Assistance launches in International Market

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India Assist, a patented and showcase Start-up recognised by Govt of India,is back with it’s world class Travel Assistance Services in a B2B avatar for all domestic and international travellers, with focus to build a service ecosystem connecting hotels, travel agents and airlines. The travel start-up started with a lot of promise with FDI from Silicon Valley, had to redesign its services quickly to make it relevant to the new normal-domestic travel. Harish Khatri, founder of India Assist, says, “On World Tourism Day we have launched our services in 60+ cities in India and Nepal Assist, and by the end…

30 Sep

IHCL collaborates with UNESCO to offer experiential tours for travellers at Taj Bengal, Kolkata

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IHCL has collaborated with UNESCO to offer experiential tours for travellers at various IHCL hotels including Taj Bengal, Kolkata. Led by the values of Paathya – IHCL’s ESG+ framework – one of IHCL’s key focus areas is preserving and promoting India’s intangible cultural heritage. With UNESCO including Durga Puja on the list of 'Intangible Cultural Heritage of Humanity', guests at Taj Bengal can experience traditional Durga Puja celebrations with all the pomp and fervor that is part of the festivities. IHCL’s collaboration with UNESCO will also allow guests to experience Patachitra – an ancient folk tradition of painting on handmade…

30 Sep

Walmart hold a day-long Global Seller Summit in Delhi on September 27

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Walmart has held a day-long Global Seller Summit in Delhi on September 27 to help Indian companies leverage Walmart’s eCommerce Marketplace to grow in the U.S. and Canada. 500+ Indian manufacturers, brands and sellers attended to hear from local and global Walmart experts, logistics and fintech service providers, and Indian companies that are already thriving on Walmart Marketplace. Walmart is inviting Indian sellers to apply to join its Marketplace in Canada. Walmart is one of Canada’s most popular brands. It operates more than 400 stores nationwide and is one of the largest online retailers and fastest growing marketplace platforms in…

29 Sep

Saregama partners with the tech giant META

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Saregama, the largest global owner of both sound recording and publishing copyrights of Indian TV and Film music has successfully renegotiated its deal with the tech giant META. The content from the music label library is back on Facebook and Instagram platforms. This is further confirmed on looking up to the platforms as some of the Saregama songs that could not be found earlier are now appearing on the platform. Social media users now easily select Saregama songs in their reel sections. Since the 2000s, Saregama successfully engaged in experimental physical formats, like USB music cards. In 2017, however, Saregama…

29 Sep

Seagram’s Imperial Blue continues to Its partnership with NEUFC for the 2nd year

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Seagram’s Imperial Blue, has continued to reinforce its support for North East United Football Club (NEUFC) as the exclusive partnership enters its second year. In a press conference held on 27th September on Guwahati, Imperial Blue and NEUFC players celebrated the success of this association and underscored the mutual admiration for Northeast’s love for the game of football. Seagram’s Imperial Blue’s sustained support to the passion points of the youth across the countryand NEUFC’s success in the game presents an opportunity for both the brands to strengthen its with connect young India. The club, owned by John Abraham, is based…