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When buying a smartphone, the user is responsible for making a fully informed decision

When buying a smartphone, the user is responsible for making a fully informed decision

The role of smartphones in bridging the digital divide in India is undeniable. Affordable equipment is essential to bringing India online. Sanmeet Kochhar, vice president of HMD Global, Nokia Home of Mobile Phones, said that the 150 million devices shipped in 2020 show how people regard smartphones as essential items. Mr Kochhar said that Android is almost the ubiquitous operating system (OS) that supports most smartphones. The Indian smartphone market is largely value-driven, with an average selling price of Rs. 12,000, therefore, the competition for each market share in this segment is very fierce. The compact spec sheet with customized…
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OPPO introduces F19 Pro Series with 5G

OPPO introduces F19 Pro Series with 5G

OPPO, the leading global smart device brand, launched F19 Pro Series smartphones - F19 Pro+ 5G and F19 Pro. OPPO also unveiled the OPPO Band Style that fits perfectly as the ideal health and exercise companion. The OPPO F19 Pro+ 5G smartphone features a 48 MP Quad Camera, 8MP Wide Angle Camera, 2MP Portrait Mono Cameras and 2MP Macro Mono Camera. The premium features such as the AI Scene Enhancement 2.0, Dynamic Bokeh, and Night Plus work together to automatically capture clearer, beautiful photos and videos. There are features like AI Night Flare Portrait, AI Color Portrait, AI Beautification 2.0,…
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Allied Blenders Relaunch OC Blue

Allied Blenders Relaunch OC Blue

Allied Blenders and Distillers Private Limited (ABD) is set to transform its premium offering in the deluxe segment, OC Blue, in an all-new avatar. Bringing together a blend of the finest Indian grains, OC Blue will now be positioned with a creative communication, a unique product superiority story and a refreshing pack to appeal to its desired target audience. OC Blue aims to inspire the youth of today to hold their dreams and aspirations close to their hearts and be unstoppable, through their expression ‘Rok Sake Toh Rok Le’. This is in line with the organizations approach of building brands…
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ASICS opens multi-brand store in Bhutan

ASICS opens multi-brand store in Bhutan

A Japanese sports performance brand and pioneer in the space, ASICS expanded its roots in the Asia-Pacific region with its presence in a multi-brand store in Bhutan. After successfully opening 55 plus stores in India and launching an exclusive brand store in Sri Lanka, in the last 5 years, the brand has paved its way into foreign shores as well. This ASICS SIS present in the multi-brand store – ‘Branded Garments and shoes’ is located in the heart of the city at Kuenzang Complex, Norzin Lam, Thimphu. The ASICS Shop In Shop will offer a wide range of running, training…
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Sony adds a new product to the G Master Full-Frame lens series

Sony adds a new product to the G Master Full-Frame lens series

Sony India announced the FE 35mm F1.4 GM (model SEL35F14GM) – the newest addition to its acclaimed G Master full-frame lens series delivering first-class image quality and beautiful bokeh for broad expressive capability in an extremely compact and lightweight design. The FE 35mm F1.4 GM is a must-have for Sony’s E-mount users as it boasts advanced focusing capabilities combined with Sony’s camera bodies. “The FE 35mm F1.4 GM perfectly captures the moments that deserve to be cherished forever,” said Mukesh Srivastava, Digital Imaging Head at Sony India. “With superb resolution and intelligent focus technology in a small, lightweight design, this…
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Piramal Pharma launches ‘i-feel’

Piramal Pharma launches ‘i-feel’

Piramal Pharma Limited’s Consumer Products Division announced its entry into the feminine intimate care category with the launch of ‘i-feel Gentle Intimate Wash’. The product will initially be available in the West Bengal market and on all leading e-commerce platforms. The company has also announced its association with Yami Gautam, an established actress of the Indian Film Industry, as the brand ambassador for 'i-feel'. Piramal’s 'i-feel' gentle intimate wash is gentle and safe for a woman’s intimate area. It is enriched with Neem, Tulsi and Tea Tree oil that keep infections and irritation away. Commenting on this announcement, Nandini Piramal,…
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Aprilia SXR 160 launches ‘Maxify Life!’ campaign

Aprilia SXR 160 launches ‘Maxify Life!’ campaign

Piaggio India launched its TVC campaign, ‘Maxify Life’ for its Premium scooter, Aprilia SXR 160. The TVC campaign depicts the philosophy of Aprilia SXR 160, which is a true maximiser, empowering its riders and Maxifying their lives on every occasion. The series of creative renditions will be seen across print, billboard, digital and TV capturing the different moods of an Aprilia protagonist, as they ‘Maxify Life!’ The TVC is a glimpse into the everyday life of this new generation audience, showcasing, how the Aprilia SXR 160 has passionately fused into their lives. With the introduction of Aprilia SXR 160, Piaggio…
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Club Mahindra Debuts In Andaman & Nicobar

Club Mahindra Debuts In Andaman & Nicobar

Club Mahindra, Mahindra Holidays associated Resorts Asian nation restricted’s flagship emblem discharged three associate accommodations in Andaman & Nicobar Islands. The accommodations Symphony Palms, Symphony Summer Sands and Symphony Samudra are placed at cloth covering Island, Neil Island and Port Blair, respectively. The accommodations are spacious, boast a very good mixture of luxury, consolation and up-to-date amenities. superbly designed, they supply an intimate and pleasant go on the tropical paradise. Excited around the launch, adult male Miguel Munoz, Chief Resort Officer, Mahindra Holidays & Resorts India Limited said, “We are proud to introduce our very first accommodations in Andaman associated…
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JDIFT opens admissions for 2021-2022

JDIFT opens admissions for 2021-2022

JD Institute of Fashion Technology has commenced registration for the academic year 2021-22 for its Undergraduate, Postgraduate and Diploma programs. Students can get complete information on the various programmes in Masters, Bachelors, Advanced Diploma, Post-Graduate Diploma and Diploma programs in Art, Design, Management, Technology, Fashion Communication, Fashion Photography, Makeup and Hairstyle Artistry at https://www.jdinstitute.edu.in/courses/. JD Institute of Fashion Technology is the pioneer in design education in India and is the best choice for students from India and abroad. Recognized as the Great Place to Study (awarded at the House of Commons, London), it is also associated with well-known universities in India – Bengaluru City University and Goa University…
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Satin Creditcare’s financial literacy workshops

Satin Creditcare’s financial literacy workshops

Satin Creditcare Network Limited (SCNL), one of the leading microfinance institutions in the country have been organizing a series of women financial empowerment workshops across India for its clients. The aim of organizing the workshops is to educate the clients on financial literacy and government schemes on enterprise development. The workshops would help them understand regulations and practice self-care where each of them supports the other personally as well as professionally. One workshop of the series was organized on 27 February at Bhakula Natun Bazar, Nadia, West Bengal with participation of around 100 of SCNL’s clients. The event was addressed…
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