Business

Business News Northeast. Read all the Latest Business News from Northeast India. Breaking News Today from North East India.

7up®’s Mascot Fido Dido is Back

7up®’s Mascot Fido Dido is Back

The thought-provoking concept of the brand’s new campaign launched as part of 7UP®’s ‘Think Fresh’ series, is to find witty and fun solutions to address curveballs through a fun attitude. The quirky film features the much-loved, curly-haired 7UP® mascot Fido Dido who addresses everyday googlies through in a playful and ice-cool manner.The 7UP® creative campaign opens with an old lady who’s trying to cross the road sees cars stopping over the zebra crossing and block her path. In a ‘Think Fresh’ move, Fido is seen taking a swift sip of 7UP® and coming up with a fresh idea. The film…
Read More
The Counter Speech Fellowship in Siliguri by Instagram

The Counter Speech Fellowship in Siliguri by Instagram

In association with the Young Leaders for Active Citizenship (YLAC), Instagram announced a new edition of their flagship youth program - the Counter Speech Fellowship in Siliguri. The program will engage young people on topics that matter to them and encourage them to lead conversations about them online.The Counter Speech Fellowship engages creative teenagers to use the power of visual storytelling to start meaningful conversations on issues that are important to young citizens around the world. The fellows have gone on to start non-profits like the Global Voluntary Action network, worked with organizations like Nyaaya that focus on legal rights,…
Read More
ICICI Bank to offer special banking services to Assam Rifles

ICICI Bank to offer special banking services to Assam Rifles

ICICI Bank signed a Memorandum of Understanding (MoU) with Assam Rifles, to offer a range of specially curated banking services to the serving as well as retired personnel. The MoU was signed at the headquarters of Assam Rifles at Shillong by Lt. Gen. P.C. Nair, AVSM, YSM, Director General, Assam Rifles and Mr. Vishal Batra, Regional Business Head & Head of Defence Ecosystem, ICICI Bank. As part of the MoU, the Bank offers a comprehensive bouquet of benefits like a zero balance account, preferential allotment of lockers, unlimited free transactions at any ATM in India, and life-time free credit card…
Read More
Škoda Auto India launched the all-new Slavia 1.0 TSI

Škoda Auto India launched the all-new Slavia 1.0 TSI

ŠKODA AUTO India has today launched the all-new SLAVIA 1.0 TSI sedan starting at an incredible price ₹ 10.69 lacs which is the second product on the Made-for-India MQB-A0-IN platform. It aims to be one of the five best-selling brands in Europe by 2030 with an attractive line-up in the entry-level segments and additional e-models.It is 1507mm tallest, 1752mm widest and 2651mm longest in its segment and also leads its class in terms of boot space with a capacity of 521 litres. It comes with a 1.5 TSI engine and bevy of safety features including upto 6 airbags, Electronic Stability…
Read More
New overhead wireless headphones WH-XB910N

New overhead wireless headphones WH-XB910N

Sony India has announced its new overhead wireless headphones WH-XB910N featuring EXTRA BASS™ for a party-like experience. It comes with dual sensor noise technology, adaptive sound control for smart listening, long battery life and much more for an endless music experience. It comes with features such as Dual Noise Sensor Technology for a next level digital noise cancellation, exceptional bass with improved noise cancellation, Sustainable and comfortable design to enjoy music all day, Crystal clear calls with Precise Voice Pickup Technology, Long-lasting battery with 30 hours for uninterrupted music playback, Multipoint connection and seamless connect, Hassle free experience featuring Google’s…
Read More
Amway Launches Nutrilite Little Bits to support Govt. of India’s National Nutrition Mission

Amway Launches Nutrilite Little Bits to support Govt. of India’s National Nutrition Mission

Stepping up its efforts in nutrition education and intervention, Amway has announced the launch of an innovative micronutrient supplement - Nutrilite Little Bits™ –providing daily essential vitamins and minerals to help manage micronutrient deficiency such as anemia. Previously Amway launched the Power of 5 campaign in India in 2018 that has benefitted over 25,000 children under-five and over 90,000 mothers and caregivers.Amway developed Nutrilite Little Bits aligned with WHO guidelines. This micronutrient supplement is loaded with 16 essential vitamins and minerals, customized as per the RDA 2010 guidelines to suit the Indian market targeting malnourished children between the age of…
Read More
The All-New 2nd Gen Echo Buds by Amazon

The All-New 2nd Gen Echo Buds by Amazon

Amazon has presented the second Generation Echo Buds including premium sound engineering for fresh, adjusted sound, specially crafted Active Noise Cancellation innovation, remote charging capacity, and without hands admittance to Alexa. Reverberation Buds are viable with Android and iOS telephones and furthermore support admittance to Google Assistant and Siri through adaptable tap controls.It includes new Active Noise Cancellation innovation for Dynamic Audio Experience. You can submerge into your cherished music, webcasts or book recordings when you are voyaging. To turn on Active Noise Cancellation, basically press and hold either earbud, or simply say, "Alexa, turn on commotion crossing out", or…
Read More
Tata Play provided a direct touchpoint

Tata Play provided a direct touchpoint

One of India’s leading content distributions and Pay TV platform Tata Play (erstwhile known as Tata Sky) has announced the opening of its exclusive Jingalala Store in Bagdogra near Marina Hotel. The new store will offer customers an elevated experience of Tata Play’s range of products & services under one roof - making every entertainment experience enjoyable.It will serve as a direct touchpoint for customers, offering the complete array of services from Tata Play, including Tata Play DTH, Tata Play Binge Fire TV Stick and Tata Play Binge+ Android enabled Set-top. The brand recently announced Tata Play Binge Combo Packs…
Read More
Nissan India strengthened its focus on safety and technology

Nissan India strengthened its focus on safety and technology

Nissan Magnite has scored a a4-star safety rating in the latest round of ratings issued by Global NCAP in the adult occupant protection category. The ‘Make in India, Made for the world SUV’ provides safety through a variety of driving conditions and the quality of its body coupled with its range of safety features is what builds the customers’ trust in the Nissan Magnite’s safety. The model used for the crash test was the XL manual, base model and it comes with extensive safety features including Anti-lock Braking System, Electronic Brake-force Distribution, Hydraulic Brake Assist, Vehicle Dynamic Control, Traction Control…
Read More
Anwesha Roychowdhury share her talent and passion with India on Josh

Anwesha Roychowdhury share her talent and passion with India on Josh

The East of India boasts a rich cultural heritage, producing some of the most talented authors, poets, filmmakers, and actors that this country has seen. Hoping to live up to the benchmark of the East is Anwesha Roychowdhury from Agartala.Anwesha always wanted to work in the film industry. So, she soon found herself making the brave decision to take a risk and change her career from engineering to acting. She was able to secure a role in a music video and model for a saree advertisement. In 2019, she participated in Miss Tripura and was bestowed with the title of…
Read More