Dalmia Bharat Limited (DBL) has launched its ‘GharGharLehrayenTiranga’ campaign in the North East in celebration of India’s 75th Independence Day. The initiative is aligned with the Central Government’s ‘Har GharTiranga’ campaign, under the aegis of Azadi Ka Amrit Mahotsav to encourage people, to bring the Tricolourhome and hoist it to mark the diamond jubilee celebrations of the country’s Independence.
The initiative is set to enthrall crowds with patriotic music and planned activities including quizzes and flag distribution at key landmarks. Commenting on the company’s ‘GharGharLehrayenTiranga’ campaign, a company spokesperson said, “We are confident that our collaborative efforts will ensure the progressive development of the state, and India as well.”
As part of its campaign, Dalmia Bharat is also presenting apure cotton national flag and a badge,along with a covering letter from the company’s Regional Sales Director,to its 600- strong channel partners across the North Eastregion to invoke the feeling of patriotism among its stakeholders and promote awareness about our Indian National Flag.
