Essilor Appoints Virat Kohli As New Brand Ambassador

Essilor® appoints Virat Kohli as India brand ambassador for prescription lenses, showcasing his global sports expertise. This strategic partnership signifies a powerful alliance with both entities having remarkable legacies. Essilor® is a global leader in the Ophthalmic Industry, offering innovative products for various age groups.

Virat Kohli, a cricket legend, has excelled in performance and work ethic, leading India to a 2008 World Cup victory.Essilor® is launching a multi-media campaign featuring Virat Kohli to showcase its innovative brands, including Stellest®, Eyezen®, and Varilux®, which cater to vision correction needs across age groups.

Crizal®, an invisible shield, protects lenses against enemies of clear vision, ensuring wearer vision is at its full potential. Talking about his new innings with Essilor®, Virat Kohli said, “Being an Essilor brand ambassador has educated me and allowed me to know more about vision care and how each lens is different to address individual vision needs.”

By Business Bureau

Leave a Reply