Flipkart, India’s homegrown e-commerce marketplace, has launched its UPI handle to further enhance its digital payment offerings for all customers including Flipkart’s 500+ million customers. For a distinctive customer experience, loyalty features like Supercoins, Cashbacks, Milestone benefits, and brand vouchers will be made available post the UPI launch. Flipkart has launched ‘India’s Most Rewarding UPI’, a secure and innovative payment solution powered by Axis Bank. Initially available for Android users, customers can register for UPI with @fkaxis handle, make fund transfers, and checkout payments using the Flipkart app.
Flipkart has launched Flipkart UPI, a zero-cost payment option that offers convenience and zero-cost solutions for online and offline merchant transactions. The platform offers smooth on boarding, quick functionalities for recharges and bill payments, and an integrated checkout funnel.
The UPI feature also provides instant refunds and offers an intuitive, safe, and convenient digital payment experience. This move democratizes access to seamless payment options and enhances overall payment efficiency for users. Sanjeev Moghe, President & Head – Cards & Payments, Axis Bank, said, “Customers can now register for UPI with @fkaxis handle and can do all fund transfers and checkout payments using the Flipkart app. This solution is cloud hosted and hence provides one of the most stable and scalable UPI platforms for customers.”
