Flipkart, India’s leading e-commerce platform, is gearing up for the festive season by offering a wide array of premium and affordable smartphones to cater to the diverse needs of its customers. The company’s flagship event, the ‘Big Billion Days,’ aims to bring value and convenience to millions of Indian customers, MSMEs, artisans, brands, and the broader ecosystem. They leverage insights from over 500 million registered customers to provide relevant offerings from various brands and sellers.Flipkart is making premium smartphones more accessible through a range of deals and payment options, including bank offers, no-cost EMI, and exchange offers. This makes advanced smartphone technology, such as curved screens, OIS, and fast charging, more affordable. They offer a selection of 5G smartphones like the Motorola Edge 40 Series, vivo T2 Pro, realme 11 Pro Series 5G, and Redmi Note 12 Pro. Entry-level smartphones like realme C53 and Samsung Galaxy F14 5G, among others, are also available.
Customers can take advantage of exchange offers, including non-functional devices, to get the best value for their old smartphones. Flipkart democratizes access to top-tier smartphones for all customers by offering various devices to suit individual needs.Flipkart provides no-cost EMI options in collaboration with several banks, including Bajaj Finserv. During the festive season, they offer ‘Har Phone pe No Cost EMI’. Customers can also access credit through Flipkart Pay Later, with the ability to use debit card EMIs for more convenient smartphone upgrades.
Flipkart introduces ‘WOW’ deals to help customers understand the value they can obtain through bank card offers and device exchange values. Flipkart offers Open Box Delivery, allowing customers to inspect their new smartphones before accepting them.Flipkart’s key to online shopping includes innovative features like ‘Flippi,’ a Generative AI-powered conversational assistant powered by ChatGPT. Flippi assists smartphone buyers in finding products that align with their preferences through human-like conversations. They also offer one-to-one video assistance for personalized recommendations and a virtual shopping experience in the metaverse with AR/VR technology. Furthermore, Flipkart introduces a video shopping experience for a more immersive online shopping journey.