The Indian Premier League (IPL) kicks off its 16th edition on March 31st, 2023. Hindware Limited, a leader in complete bathroom solutions, has announced a strategic partnership with two of the biggest teams in the IPL – Punjab Kings and Royal Challengers Bangalore. This partnership will enable Hindware to strengthen its brand visibility and engagement with cricket fans across the country.
The Punjab Kings and Royal Challengers Bangalore are two of the most iconic teams in the Indian Premier League. Hindware has partnered with Punjab Kings as the principal sponsor as players are sporting the Hindware logo on the cap/helmet and Royal Challengers Bangalore as the associate sponsor with Hindware logo represented on the non-leading arm of the jersey.
This partnership will provide Hindware with a unique opportunity to showcase its brand to millions of cricket fans through promotional and marketing activities. Hidnware Limited partners with Virat Kohli, Mohd Siraj, Glenn Maxwell, Shikhar Dhawan, Arshdeep Singh and Rahul Chahar from Royal Challengers Bangalore and Punjab Kings to create exciting engagement activities for fans. These activities include contests, giveaways, and social media campaigns. Mr. Sudhanshu Pokhriyal, Chief Executive Officer, Bath & Tiles, Hindware Limited said “We are confident that this partnership will help us strengthen our brand presence and drive growth in the highly competitive bathroom solutions market.”
