India

Vi rolls out an AI/ML based Ad-Tech Platform

Vi rolls out an AI/ML based Ad-Tech Platform

As the Digital Adex juggernaut moves ahead unabated, Vi aims to participate as a major player in the multibillion-dollar Indian advertising industry. With this, Vi, India’s leading telecom operator, announced the launch of its own world-class ‘Ad-Tech’ platform - Vi Ads  – an AI/ML-driven Adtech platform, that gives marketers a programmatic media buying platform that is cutting edge and ROI focused. Riding on Vi’s deep data science technology, Vi Ads will enable marketers to engage with the operator’s over 243 million subscribers through multiple channels like Vi-owned digital media-Vi App, Vi Movies & TV App, and traditional channels like SMS,…
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Flipkart records sale of over 200 million Fashion products

Flipkart records sale of over 200 million Fashion products

India’s homegrown e-commerce marketplace Flipkart has recorded a sale of over 200 million fashion products across close to 19,200 pin codes. The Spring Summer Season also played a key role for customers and sellers and saw close to 175,000 fashion sellers participating. Customers shopped for fashion and lifestyle products including sarees, men’s t-shirts, watches, sunglasses, women’s kurtis and footwear. The season saw customers shopping for fashion products from across the country including metros and a majority of these customers also from tier 3, 4 and 5 cities shop for fashion products from cities like Ranchi, Ernakulam, Kanpur, Medinipur, Cuttack; and…
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India’s largest hubs for international businesses

India’s largest hubs for international businesses

Nissan Motor India Ltd inaugurated its new Corporate Headquarters in Gurugram, one of India’s largest hubs for international businesses. The new Corporate Headquarters was inaugurated by Mr. George Leondis, Senior VP & Chief Financial Officer, Africa, Middle East, India, Europe and Oceania regions, along with many other dignitaries. It is situated in Worldmark Gurugram, a new thriving commercial & leisure hub and it will have key functions including Sales, Marketing, Aftersales, Finance, Human Resources & Corporate Communications among others. Nissan is strongly invested in India with a Manufacturing Plant (RNAIPL) in Oragadam in Chennai, Nissan Digital (NDI) centre in Trivandrum…
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Redmi launches Desh Ka Smartphone – 10 Series

Redmi launches Desh Ka Smartphone – 10 Series

The launching of the Redmi 10 series – Desh Ka Smartphone was done simultaneously in Durgapur and Bardhaman. In Durgapur the phone was launched by Mr. Sarojit Halder, Secretary, Mamrabazar, Durgapur in the presence of Mr. Soumik Saha, Owner of Mi Store in Mamrabazar. While in Bardhaman it was launched by a renowned social worker, Mr. Satpal Singh Saluja at Mi Store.The MIUI 12.5 is based on Android 11. The phone comes with a powerful octa-core Helio G25 processor, upto 4GB RAM which can be extended up to 5GB with the RAM booster upto 1GB for more multi-tasking, 16.53cm massive…
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Redmi launches new 10A series in Siliguri

Redmi launches new 10A series in Siliguri

The launching of Redmi 10 series – Desh Ka Smartphone was done by famous dance teacher Ms. Priyanka Chakraborty at Mi Store, Siliguri.The MIUI 12.5 is based on Android 11. The phone comes with a powerful octa-core Helio G25 processor, up to 4GB RAM which can be extended up to 5GB with the RAM booster upto 1GB for more multi-tasking, 16.53cm massive HD+ display, 5000mAh battery, 13MP rear and 5MP front camera, finger print sensor, Smudge-free textured back for comfortable grip. The brand has sold more than 1cr units of its previous 9A series and it also expects that the…
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Blenders Pride Fashion Nights 2022

Blenders Pride Fashion Nights 2022

A unique traveling experiential property Blenders Pride Fashion Nights arrived in Guwahati, celebrating the city through fashion and style. ‘Made of Chic Vibes’ edition for Blenders Pride Fashion Nights brought together an eclectic evening that blended fashion, culture and music, honoring the true spirit of Guwahati. Celebrating the city’s enchanting aesthetic and charming quirk through a curated evening at the majestic Taj Vivanta, was designer Jenjum Gadi. The designer showcased gender-neutral ensembles with tribal colors and motifs, highlighting hidden gems of a culturally rich region within his collection. The show was elevated with uplifting music by Guwahati-based classic rock band…
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Flipkart provides curated shopping benefits to Indian students

Flipkart provides curated shopping benefits to Indian students

India’s homegrown e-commerce marketplace Flipkart is rolling out a dedicated virtual storefront on its app, called the ‘Flipkart Student’s Club’, a one of its kind initiative to cater to millions of Indian students and support their academic, athletic, cultural, social and extracurricular interests. This store will see participation from hundreds of brands, offering a wide selection to enhance students’ shopping experiences. It aims to bring millions of students from across the country closer to brands and services that will improve their experience and provide them with products and benefits. The program has been designed to onboard students through a simple…
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Twitter, YouTube Asked To Take Down Body Spray Advertisement With “Rape Jokes”

The government has asked Twitter and YouTube to take down two controversial advertisements through a body spray company that sparked a massive controversy for their "derogatory" content. "The video is dangerous to the portrayal of girls in the interest of decency or morality," said the Ministry of Information and Broadcasting.The response by the government came after the Advertising Standards Council of India (ASCI) found the advertisements in "serious breach" of their code and against public interest. The ads watchdog “suspended” two new Layer'r Shot classified ads “pending investigation” after their content was flagged with the aid of countless social media…
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Third arrest made in Hyderabad minor girl gang-rape case

In the Hyderabad minor girl rape case, the police arrested a third suspect on Saturday, June 4. One accused, Saduddin Malik, was detained on Friday. The accused were recognized as Saduddin Malik and Omer Khan whilst three others are minors. The police said, "In continuation with the arrest of accused Saduddin Malik, two 'Child in Conflict with Law' had been apprehended with the aid of Jubilee Hills police today; being produced earlier than Juvenile Court for their custody." Issuing a press release, the deputy commissioner of police said, "So far out of 5 accused men and women identified, out of…
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WorldSkills 2022 held on October in Shanghai

WorldSkills 2022 held on October in Shanghai

India has sent 11 trainees to South Korea to participate in the Korea Skills Transfer for Aspiring Regions (K-STAR) Capacity-building Program for Skills Competition organized by the Human Resources Development Service of Korea (HRDK). The program started on 23 May 2022 and will go on till 3 June 2022 at the Global Institute for Transferring Skills of HRDK, Republic of Korea. The program aims at enhancing the skills and competencies of participants who are preparing for WorldSkills Shanghai on October 2022, the global benchmark for skill competitions that bring together participants from over 65 countries. Indian trainees have been chosen…
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