The online fashion market is about to witness something unique as Kotak Mahindra Bank Limited (“KMBL”/Kotak) in partnership with Myntra, one of India’s leading fashion, beauty and lifestyle destinations, announced the launch of its first-of-its-kind co-branded digital fashion & lifestyle credit card.
The Kotak Myntra Credit Card offers fashion-conscious consumers the opportunity to unlock great value on their savings through unlimited transactions. It can be availed through a hassle free digital journey within minutes, across Myntra and Kotak mobile applications. Existing Myntra customers can apply for the card through the Myntra app itself. The co-branded credit card is designed to provide trendy and new age consumers with an apt choice for their fashion needs and tap into the fast-growing fashion e-commerce market in India.
Cardholders who activate their cards will be on boarded on Myntra’s loyalty program and get a complimentary Rs 500 e-voucher. The card will be promoted across multiple touchpoints and offline marketing channels. Frederick Dsouza, Business Head – Credit Cards, Kotak Mahindra Bank Ltd. said, “We are committed to fulfilling their credit needs and delivering unparalleled service.”
