Nestlé India has launched the globally renowned brand GERBER® for toddlers with an advertising campaign ‘Bachchon se badhkar kuch nahi’ that highlights its global commitment to nutrition for more than 90 years. The ad film showcases that just like parents will go to any length to ensure that their child is happy and strong, GERBER® – for decades now -has also been dedicated to providing the best nutrition to the little ones. Because just like parents, the brand also believes that ‘Bachchon se badhkar kuch nahi’.
GERBER® cereal with Power blend is available in two variants – Spinach &Carrot and Mango & Berry. The product combines the goodness of 4 diverse food groups – cereals, legume, milk and fruits or vegetables depending on the variant, with age-appropriate fortification for the toddlers.
Commenting on the campaign launch, Vineet Singh, Head– Nutrition Business, Nestlé India, said, “Nestlé India is perfectly placed to cater to these caring and pioneering mums with the launch of GERBER® Cereals with Power blend®: an offering customized to the nutrition needs of Indian toddlers, benefitting from over 90 years of nutritional expertise.”
