Tata Motors, India’s leading automotive manufacturer, today launched the new gen NEXON launched at Bimal Cars in Basistha Guwahati. Siddartha sarmah (Regional Manager Tata Motors Passanger Vehicle Ltd), Prakhyat Baruah(Senior Manager Tata Motors Passanger Vehicle Ltd), Anjan baruah (Territory Sales Manager Tata Motors Passanger Vehicle Ltd), Bimal Sarawgi (Managing Director), Dipankar Das (General Manager), Bijoy dutta (Zonal Lead East of ISL buisness) also present during the launching programme. An embodiment of versatility, aspiration, and innovation, the new gen Nexon offers comprehensive upgrade across all vehicle attributes and marks a significant progressive uplift in the compact SUV market. Described as an action and an emotion, the Nexon finds its true inspiration in people who think, want to stay ahead of curve and are willing to go the extra mile. The new Nexon finds multigeneration appeal across the country with its digital inspired design, segment-leading safety, contemporary technology and best-in class performance. Available in four craft fully curated personas – Fearless, Creative, Pure and Smart, and in petrol and diesel powertrains, sales of the new Nexon begin today with an introductory price of INR 809990 Lakhs.
Key highlights of the New Nexon: Digital inspired Design: The Nexon has cemented its position as an iconic and timeless nameplate within Tata Motors. With the new Nexon, the Company has elevated its distinctive attributes, further broadening its appeal across generations. The redesigned front, Bi-LED Headlamps & Sequential LED DRLS grab all the attention be it day or night. And features like Daytime Lit, X Factor, and Taillamp with Welcome & Goodbye, adds a sense of class and modernity. Meanwhile, the emotive blade lamps, swipe, instead of blinking. And the extended spoiler, houses the rear wiper, hidden in plain sight. The interiors are also completely re-imagined. It comes with a 3-Tone Dashboard, with rich Leatherette Mid Pad, that feels like, a living masterpiece.
The new gen Leather Wrapped Phygital Steering Wheel, with 2-Spokes, has our Illuminated logo, making it a first, in India. The luxurious cabin feels like a grand console with Leatherette Armrest that keeps one comfortably in control. Advanced Safety: The Nexon has undergone a modernization process to meet the stringent GNCAP 2022 safety protocols, incorporating structural enhancements. It offers an ultimate peace of mind with features that are standard like 6 airbags, Electronic Stability Control, 3-point rear seatbelts with occupant detection, passenger airbag deactivation switch and ISOFIX Child seats. The high definition 360-degree, surround-view system, front parking sensors, and a blind-view monitor, allows timely alerts for vigilant drive. It is also equipped with E-call, that triggers round-the-clock assistance, in case of an emergency, and B-call assistance, at anytime, to address a car breakdown.
