New Holland Agriculture, a brand of CNH Industrial NV is celebrating the successful 20th anniversary of its popular 3230 tractor model. Since the 3230’s launch in 2001, New Holland has successfully expanded the model’s legacy with variants such as the 3230 Nx, 3230 Tx and 3230 Tx Super during its two decades in production.
New Holland’s 3230 was the first model to integrate notable new features such as Lift-O-Matic, Side Shift Constant Mesh AFD Gear Box, Real Oil Immersed Multidisc Brakes (OIB), Softek clutch, Economy PTO and others. Its powerful engine has established a reputation for reliability and longevity. Since production of the 3230 began, New Holland has sold more than 75,000 units.
A pioneer in agricultural machinery, New Holland Agriculture has remained resilient for 125 years in staying true to its core values with zeal and passion. The company has an advanced tractor manufacturing plant at Greater Noida, built to the same specification as its other international facilities. The brand has a strong base of more than 5 lakh happy customers in India, with a growing network of more than 1000 customer touchpoints.