ICICI Prudential Life Insurance and NSDL Payments Bank entered into a corporate agency agreement. Under the agreement, ICICI Prudential Life will provide its customer-centric protection and savings products to customers of NSDL Payments Bank. This is also an effort by ICICI Prudential Life Insurance to cover the uninsured population of the country by offering its innovative and easy to understand life insurance POS products on NSDL Payment Bank’s exhaustive point of sale (POS) network. To start with, ‘iProtect Smart’, a term plan that offers protection and ‘ICICI Pru ASIP’, a unique savings product offering guaranteed maturity benefits, will be provided. These insurance products will enable NSDL Payments Bank customers to provide financial security to their families and help them achieve their financial goals.
MD & CEO of ICICI Prudential Life Insurance, Mr. N S Kannan said, they are delighted to partner with NSDL Payments Bank. The key objective of both the partners is to leverage technology to provide a hassle-free and immersive experience to customers. CEO of NSDL Payments Bank, Mr. Ashutosh Singh said, they are looking at offering the whole suite of products to their customers. The partnership with ICICI Prudential Life Insurance is a significant one as it will allow their customers the opportunity to discover some of the most relevant products for their lifestyle and income levels.
