The Body Shop, a Britain-born international personal care brand, has news that is sure to be music to makeup enthusiasts’ ears. The brand has announced the launch of its new Activist Makeup range, with multiple products formulated based on its central values with premium, ethically-sourced ingredients, 95% of which are of natural origin.
The Activist Makeup range includes a variety of products that use premium ingredients of 95% natural origin and come in recyclable packaging. The collection includes Fresh Nude Foundation, Vitamin C Concealer, Tea Tree Face Base, Hemp Primer, Freestyle Pigments, Frame It – Brow, Swipe It Lip Balm, and Sheer Lip & Cheek Stain. The Fresh Nude Foundation and Vitamin C Concealer provide a natural, nude, and glowy finish. It is available in 20 shades; the foundation lasts all day and comes in a 100% recyclable glass bottle with a citrusy scent that lasts all day.
The Tea Tree Face Base is a powder foundation that is non-comedogenic, sweat and humidity-resistant, lasts for 12 hours, and is refillable at any one of The Body Shop’s 200+ stores. Swipe it Lip Balm contains moisturizing ingredients and It is available in 5 fruity flavors’, including Strawberry, Dragon fruit, Blueberry, Kiwi, and Passion fruit. The Sheer Lip & Cheek Stain is a lightweight, non-sticky, and hydrating makeup product.
