RLG’s Campaign to touch 4 million citizens

A part of Munich-headquartered Reverse Logistics Group (RLG), a leading global service provider of comprehensive reverse logistics solutions RLG Systems India Private Limited announced the launch of Clean to GreenTM On Wheels- the latest version of the company’s flagship campaign, Clean to GreenTM (C2G). The latest awareness collection program would cover 110 cities and 300 towns and touch over four million citizens across the country.

The collection vehicles accompanied by several ground teams would follow a set beat plan; the ground teams would facilitate the collection of e-waste from end-users while conducting over 1,145 promotional and awareness activities using social media. There are many manufacturers/brands associated with RLG Systems India Private Limited and the campaign would actively work with them in promoting the safe disposal of e-waste. The areas covered in Itanagar under this campaign are Dimapur, Golaghat, Jorhat and Lakhimpur.
The MD of RLG Systems India Private Limited Ms. Radhika Kalia said, “Clean to GreenTM on Wheels seeks to achieve this mission by expanding stakeholder reach and emphasizing and promoting appropriate e-waste disposal and recycling techniques in daily life.”

By Business Correspondent

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