Sony launches BRAVIA XR OLED A80K series

Sony India announced the new BRAVIA XR OLED A80K series powered by the Cognitive Processor XR. The newly launched OLED TV series takes vision and sound to the next level with the ingenious Cognitive Processor XR technology that also offers incredible sound with Sound-from-Picture Reality.


It has XR OLED Contrast Pro which boosts colour and contrast in bright areas for exceptionally realistic pictures. XR TRILUMINOS Pro reproduces 3D colour depth with human intelligence for naturally beautiful colours. With OLED XR Motion Clarity technology, the series combats blur by detecting and cross analyzing key visual elements on successive frames. The series is loaded with HDMI 2.1 compatibility, including 4K 120fps, Variable Refresh Rate, Auto Low Latency Mode, Auto HDR Tone and Auto Game Mode. It introduced award winning BRAVIA CORE and IMAX enhanced movies with highest quality Pure Stream™ 80mbps on BRAVIA XR TVs.


It comes with BRAVIA CAM including Gesture control, proximity alert, power saving, optimization, video chat and much more. It features Dolby Vision and Dolby Atmos and Netflix Adaptive Calibrated Mode, XR 4K upscaling technology, ambient optimization with light sensor, acoustic auto calibration technology, Apple AirPlay 2, HomeKit and Acoustic Surface Audio+. It also comes with minimalist design with metal flush surface bezel and 3-way multi-position stand. It uses Sony-developed SORPLAS™ with a recycle rate of up to 85% in its rear cover. This will be available across all Sony Centers, major electronic stores and e-commerce portals in India from 22nd July 2022 onwards.

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