Sony’s Alpha 7C Full-frame camera system

Sony India launched an impressive addition to their imaging line-up – Alpha 7C full-frame camera (model ILCE-7C) and FE 28-60mm F4-5.6 (model SEL2860) zoom lens. The Alpha 7C is the world’s smallest and lightest full-frame body with uncompromising performance, featuring advanced AF (autofocus), high-resolution 4K video capabilities and more. When paired with the world’s smallest and lightest FE 28-60mm F4-5.6 standard zoom lens, this versatile combination delivers an experience unlike any other. Price of Alpha 7C (Body only) is Rs 167,990 and Alpha 7CL (with new KIT lens SEL2860) is Rs 196,990.

The Alpha 7C achieves the world’s smallest and lightest compact body through upgraded 5-axis in-body stabilisation and shutter units. Even in this compact body, the Alpha 7C features a 5-step stabilisation effect that allows shooting snaps without a tripod. Moreover, despite the compact body, the high-capacity NP-FZ100 battery provides enough power to shoot for long durations. Sony’s new Alpha 7C combines high resolution with low noise. The new Alpha 7C compact full-frame camera will be available across all Sony Centers, Alpha Flagship stores, www.ShopatSC.com portal and major electronic stores across India from 18 November onwards. 

By editor

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