Star Health and Allied Insurance Co. Ltd., one of the leading standalone health insurance companies in the country, and Common Services Centers (CSC), under Ministry of Electronics & Information Technology, have partnered to provide over 5 lakh CSCs access to a select range of Star Health insurance products, specially designed to meet the needs of rural customers, across tier-II, tier-III cities and rural markets pan India.
The CSCs will provide a host of special features to the rural customers, including a large bouquet of e-services though a single delivery platform, localized help-desk support, and sustainability of VLEs through a maximum commission sharing model of operation. A self-sustaining network of over 5 lakh CSCs in Gram Panchayats that are managed by Village Level Entrepreneurs will enable easy access to health insurance products at the last mile. CSC will offer a series of beneficial products for the rural markets like Family Health Optima Insurance Plan, Accidental Care Individual Policy, Star Micro Rural and Farmers Care, and other such products to meet the health insurance needs in these regions.
Mr. Sanjay Kumar Rakesh, CEO, CSC SPV said, “We will work towards increasing insurance awareness and penetration by encouraging rural communities to invest in health insurance for their financial security.”
