The Evolution of SUV Design by Tata Motors

Tata Motors showcased its Electric SUV Concept – CURVV. The Concept CURVV is Tata Motors’ rendition of the modern SUV typology. This Concept will introduce India to a unique, edgy and sporty coupe body style which in the past has only been prevalent in the high end luxury segment.

Tata Motors has been a pioneer in the Indian SUV market, always pushing boundaries of technology and innovation while developing products for India. Its striking silhouette coupled with its dynamic proportions, design differentiation and spacious interiors make for an SUV that expresses a strong character while also being effortlessly elegant. The Generation 2 EV architecture will be advanced, flexible and capable of offering multi-powertrain options. Products on this architecture will be crafted to deliver a higher range while retaining the credibility and reliability standards set by the Generation 1 products powered by Ziptron.

The Managing Director of Tata Motors Passenger Vehicles Ltd and Tata Passenger Electric Mobility Ltd Mr. Shailesh Chandra said, “We not only emerged as the No. 1 SUV player with our array of products in our portfolio, we also continued to super charge our growth in the EV space with our highest ever annual EV sales going up by 353% vs FY21.”

By khushbu

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