TIPL will expand the “DO HOT DO COOL” statement in the Indian market

Tiger India Private Limited (TIPL), a subsidiary of Japan’s Tiger Corporation, has thanked Indian consumers for the strong sales of the new products launched this spring and expressed the company’s intention to actively promote products using Tiger’s thermal control technology by vacuum insulation through its nationwide network of distributors and retailers in preparation for the upcoming excellent season in autumn and winter.

Since this spring, Tiger India has successfully launched new vacuum-insulated bottles that can keep drinks cold or warm. The MTA, which allows users to transport cold carbonated drinks, is a groundbreaking product that has been well received in both the Japanese and Indian markets. The highly fashionable MCZ, which can be used outside or in the office, has gained widespread acceptance.

Mr Masafumi Yamamoto, Representative of Tiger India Private Limited (TIPL) ” Our mission is to contribute to India’s food culture by bringing Tiger’s ‘DO HOT DO COOL’ statement to the Indian market via the thermal control technology by vacuum insulation that we have developed over the years in the quality-conscious Japanese market.”

By Business Correspondent

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