Toyota Kirloskar Motor (TKM) has announced the signing of a Memorandum of Understanding (MoU) with India’s leading banking platform, the UCO Bank. Envisaged to enable more and more customers further access to Toyota’s world-class products and services, this partnership will benefit customers from not only Tier I markets, but across all States and Union Territories, and a with higher focus on Tier II & Tier III markets.
Through its foray into the A&B-segment with new model launches like the Cool New Glanza, Urban Cruiser and the recently unveiled Urban Cruiser Hyryder, TKM has had a sustained focus on expanding its footprints across India with special focus on Tier II & III markets. This new tie-up will fortify TKM’s efforts to enhance value-added offerings for customers based in Tier II & III markets.
Thereby, also ensuring customers’ easy accessibility to the complete range of vehicles sold by Toyota Kirloskar Motor in India. Sharing his view on the tie-up, Shri. Satya Ranjan Panda, General Manager, Marketing & Wealth Management Dept., UCO Bank, said, “With this new partnership, we are confident in reaching out to our customer base in Tier I, II & III cities and towns through our huge network of over 3,000 branches”.
