Renowned fashion entrepreneur Zarina Laskar was honored with the “Excellence in Fashion Entrepreneurship” award at the FEMINA ACHIEVERS’ AWARDS 2025 NORTHEAST held at TajVivanta, Guwahati, on March 2. Hailing from Barak Valley, Laskar has gained national and international recognition for her innovative work in the fashion industry, blending indigenous North-Eastern fabrics with contemporary designs.
Through her brand STYLEYA, founded in 2017, Laskar has redefined fashion by incorporating Assam’s finest handwoven textiles, crafted by skilled artisans and local women. Her brand has made a mark on celebrity fashion platforms like East India Fashion Week and offers a diverse collection, including Kaftans, Burkhas, Designer Kurtis, Lehengas, and a newly launched men’s line, with plans to expand into children’s wear.
“Our journey started with a dream to create distinct designer clothing using indigenous fabrics, and today, our work is appreciated on larger platforms. This award is a testament to the hard work and passion we put into STYLEYA,” said Zarina Laskar upon receiving the award. “Our mission goes beyond fashion – we aim to empower local artisans, particularly the talented women weavers of Assam, by bringing their craftsmanship to a global audience. It fills me with immense pride to see our work transcend boundaries and be recognized at such a prestigious platform.”
The recognition has also strengthened STYLEYA’s position in the Guwahati market, where demand for fusion fashion is growing. With an increasing focus on handcrafted textiles, the city has become a hub for fashion-conscious consumers who appreciate Laskar’s efforts to merge tradition with modernity. The brand’s influence is expected to expand further as it gains national traction. Adding to her achievements, Laskar was also named Designer of the Year at India Style Fashion Week in Delhi, reinforcing her status as a trailblazer in the industry. With plans for further expansion, she remains committed to promoting North-Eastern textiles on a global platform.
