Blog

ASCI-FUTURE  Brands Unveil The Gendernext Report

ASCI-FUTURE Brands Unveil The Gendernext Report

The Advertising Standards Council of India (ASCI) and Future brands, have unveiled the GenderNext study – a comprehensive actionable insight study on the representation of women in advertising. According to Lipika Kumaran, the lead author of GenderNext, the study reveals that while there are some positive moves, mainstream advertising still heavily borrows from an inventory of overused, and sometimes harmful stereotypical tropes. The study proposes a category agnostic framework “The SEA (Self-esteemed - Empowered – Allied) Framework” that aims to guide stakeholders in imagining as well as evaluating portrayals of women in their advertising by building empathy and aiding evaluation.…
Read More
HDFC Mutual Fund announces HDFC NIFTY NEXT 50 INDEX FUND

HDFC Mutual Fund announces HDFC NIFTY NEXT 50 INDEX FUND

HDFC Asset Management Company, has announced launch of New Fund Offer – HDFC NIFTY Next 50 Index Fund (“the Fund”), for investors looking for returns that are commensurate with the performance of NIFTY Next 50 Index, subject to tracking error. NIFTY Next 50 Index represents 50 companies from NIFTY 100 after excluding the constituents of NIFTY 50 Index. HDFC NIFTY Next 50 Fund is suitable for investors looking for simple yet cost effective way of investing in ‘Next Top 50’ companies on the listed universe of NSE. HDFC NIFTY Next 50 Index Fund is an open-ended scheme replicating/ tracking NIFTY…
Read More
PropTiger.com launches mega offline property expo “Right To Home”

PropTiger.com launches mega offline property expo “Right To Home”

India’s leading online real estate company PropTiger.com will unveil the gala offline annual property event, ‘Right to Home’, in Kolkata on 23th to 24th October, starting tomorrow onwards. To be held at the Fairfield, the annual event by the REA India-owned company would provide home buyers in the City of Joy a chance to be face to face with prominent developers in India to grab the best festive offers. The two-day event this year will feature housing projects by leading real estate developers in the city, including Godrej, Sriram, Emami, Ambuja, Merlin Siddha, Alcove and Shapoorji, among others. The REA-India-owned…
Read More
Four killed in Washington state shooting: Tacoma

Four killed in Washington state shooting: Tacoma

Four people were killed in a shooting in Tacoma on Thursday afternoon. The Tacoma Police Department said on Twitter at about 5:30 p.m. that two females and one male had died and that a male was taken to a hospital with life-threatening injuries. At about 6:30 p.m., police said on Twitter that the person taken to a hospital had died from his injuries. The victims appeared to be adults, police told The News Tribune. Police informed  the shooting happened on the 4200 block of Everett Street, near the city’s Eastside neighborhood. Police spokeswoman Wendy Haddow told the media that the…
Read More
Amit Shah to begin his three-day Jammu and Kashmir visit on Saturday

Amit Shah to begin his three-day Jammu and Kashmir visit on Saturday

Amit Shah, Union Home Minister,  will address a mega public rally, flag off the first Srinagar-Sharjah direct flight, lay foundation stones of two medical colleges and chair a high level security review meeting during his three-day visit to Jammu and Kashmir which will begin on Saturday. This will be his first visit to Jammu and Kashmir after the agreement of Article 370 and bifurcation of the state into two Union Territories. Amit Shah will arrive first in Srinagar on Saturday accompanied by the Home Secretary AK Bhalla, other senior officials of the Home Ministry, heads of most of the Central…
Read More
Vi Business offers Google Workspace

Vi Business offers Google Workspace

Vi Business, the enterprise arm of Vodafone Idea Limited (VIL), has partnered with Google Cloud India to offer collaboration solutions for SMEs and start-ups. Aiding the right balance between business objectives and employee flexibility, Google Workspace will equip Vi Business Plus customers with a set of productivity applications like Google Meet, Gmail, Drive, Sheets, Slides, Docs, and Calendar at no extra cost. The partnership is aimed at facilitating flexibility and connectivity to small businesses and their workforce, in an efficient and secure manner. Starting at a monthly rental of Rs 399, Vi Business Plus customers can mix and match plans…
Read More
Tata Motors launches annual customer-engagement program

Tata Motors launches annual customer-engagement program

India’s largest commercial vehicle manufacturer, Tata Motors will celebrate ‘National Customer Care Day’ on 23 October to commemorate the day when the first truck was rolled out from Tata Motors Jamshedpur plant in 1954. The company will also launch its annual customer-engagement program, the Grahak Samvaad, from 20 to 28 October. The program aims to educate the customers about the company’s innovative service and product offerings. Executives from Tata Motors will interact with customers to collect feedback and understand their expectations, key pain points and suggestions to further streamline its after sales service and improve its product offerings. “Grahak Samvaad…
Read More
Schneider Electric bestows the ‘Prerna Award’

Schneider Electric bestows the ‘Prerna Award’

Schneider Electric, the global leader in energy management and automation, has a strong commitment towards Diversity, Equity and Inclusion. This is driven through a multi-pronged strategy towards education, enablement and action along key pillars of hiring, development, policies & processes, societal impact, and advocacy.  Reaffirming its strong commitment towards driving Diversity, Equity and Inclusion, Schneider Electric India presented the 4th edition of the Prerna Awards. Institutionalized in 2015, Prerna Awards recognise and honour courageous women, who have challenged the status quo in society, faced all odds, and have made strong contributions to the society. The awards were preceded by a…
Read More
MP: IAF trainer jet crashes in Bhind, pilot ejects safely

MP: IAF trainer jet crashes in Bhind, pilot ejects safely

An Indian Air Force (IAF) plane crashed in Madhya Pradesh's Bhind district on Thursday morning. "An IAF Mirage 2000 aircraft experienced a technical malfunction during a training sortie in the central sector this morning. The pilot ejected safely," the IAF said in a tweet. The pilot ejected safely before the aircraft crashed in Mankabagh village of the district, Bhind Superintendent of Police Manoj Kumar Singh said. The plane caught fire after the crash, he said, adding that the pilot was rescued. The aircraft had taken off from the Maharajpura airbase at Gwalior in the morning. Bhind district administration and IAF…
Read More
Smartphone for Class 12 pass girls, electronic scooty for graduate girls – Priyanka Gandhi’s poll promise in UP

Smartphone for Class 12 pass girls, electronic scooty for graduate girls – Priyanka Gandhi’s poll promise in UP

After promising 40 per cent tickets to women in the Uttar Pradesh assembly elections next year, Congress leader Priyanka Gandhi Vadra announced on Thursday that all class 12 pass girls will be given a smartphone while all graduate girls will get an electronic scooty if her party forms a government in the state. "Yesterday I met some girl students. They said that they need smartphones for their studies and their security. I am happy that today the UP Congress has decided , with the consent of the manifesto committee, that it will provide smartphones to inter pass girls and electronic…
Read More