05
Oct
Kicking off the festive fervour in India, Royal Stag Packaged Drinking Water has unveiled new campaign #CelebrateLarge. The campaign showcases how youth want to infuse different festive celebrations with their unique style and energy. The campaign tagline - ‘Generation Large ka Celebration Large,’ elegantly weaves this desire of the young generation with brand’s Live It Large philosophy. The campaign features India’s T20 cricket captain Surya Kumar Yadav and is an engagement-led 360 campaign, including an interactive AI film, an innovative AR-enabled festive canvas and a chance to celebrate with the Indian cricket superstar himself, Surya Kumar Yadav. Conceptualized in association…
