08
Feb
The CEAT Indian Supercross Racing League (ISRL), a revolutionary franchise-based motorsport spectacle poised to become the fastest-growing league in India focusing beyond cricket. The league showcased the adrenaline-pumping journey with an explosive opening at the Pune race, mesmerizing over 9000 fans on the ground with live broadcast on TV and OTT. The company recently diluted its 3% stake to concentrate on promotion and on-ground activations, with a pre-season opening valuation of INR 350 crore. The goal is to reach the maximum audience and elevate the sport's status, the promoters are in conversation with private investors to dilute 2% of the…
