Business News Northeast - Latest Business Northeast News & Updates

09 Sep

TAFE launches Massey Ferguson 4WD Tractors

editor0 CommentsBusinessMassey Ferguson 4WD Tractors, TAFE

TAFE (Tractors and Farm Equipment Limited), Indian tractor major and world’s third-largest tractor manufacturer launched the Massey Ferguson 244 & 246 DYNATRACK - Four Wheel Drive (4WD) Tractors in its popular DYNATRACK Series. TAFE’s proven engineering expertise of over 60 years, its deep knowledge and understanding of the tractor industry, has helped create these revolutionary and futuristic tractors in the DYNATRACK 4WD Series for West Bengal and Odisha. Massey Ferguson DYNATRACK is an advanced range of tractors that offers more power, dynamic performance, sophisticated technology, unmatched utility and versatility, all engineered into a single powerful tractor. The new 4WD variants…

09 Sep

Bulgari launches its first-ever Mangalsutra

editor0 CommentsBusinessBulgari

Bulgari, has launched its first-ever India inspired and exclusive to India jewelry statement piece – the Bulgari Mangalsutra with their global brand ambassador Priyanka Chopra Jonas. Seeking inspiration from its roman roots along with thorough research, Bulgari has carefully crafted this gorgeous one of a kind yellow gold necklace that is a perfect marriage between Tradition and modernity, creating a meaningful connection with local cultural traditions. The BULGARI Mangalsutra interprets a traditional and sacred ornament to a contemporary and stylish jewel- deep rooted in culture while representing the cosmopolitan aspirations of a modern bride. As the global ambassador for the…

09 Sep

Durex campaign – #EndBedroomDistancing

editor0 CommentsBusiness#EndBedroomDistancing, Durex

The world’s No. 1 sexual wellbeing brand, Durex launched its first ever ‘Made for India’ innovation with Durex Extra–Thin Flavoured Condoms. Globally, this is Durex’s most customer-centric innovation in the flavoured condoms category. The range will be available in three distinct flavours based on consumer preference and feedback - Chocolate, Strawberry and Bubble gum. This product aims to give its consumers (who prefer flavoured condoms) a more intimate and fulfilling experience. Durex Extra-Thin flavoured condoms product launch campaign #EndBedroomDistancing is based on user experiences who are looking for more from their flavoured condoms. Durex’s 360-degree multi-touchpoint campaign ‘#EndBedroomDistancing’ focuses on…

09 Sep

Miniklub widens its presence in Northeast India

editor0 CommentsBusinessMiniclub

India’s leading babywear brand that offers apparel & babycare products, Miniklub launched two new stores in Siliguri. The newly launched stores (located in Cosmos and City Centre Mall) offer a wide range of safe and comfy apparel for newborns up to 6-year-olds. This expansion move will further accelerate Miniklub’s retail strategy in Northeast region of India. Incepted in 2013, MiniKlub (from the house of First Steps Babywear) has emerged as a fast-growing omni-channel brand with a presence in over 450 plus multi-brand outlets, leading e-retailers and exclusive brand stores - both physical and online. Miniklub successfully marked its presence in…

08 Sep

Flipkart partners with Urbanic to bring global fashion to millions of consumers

editor0 CommentsBusinessFlipkart

Flipkart has announced partnership with Urbanic, to bring a wide range of global fashion to young consumers across India. The partnership with Urbanic is the first of several exciting launches lined up for this season for Flipkart. The partnership with Flipkart enables Urbanic to democratise fashion by reaching out to a wider array of shoppers through Flipkart’s reach in smaller towns and cities. Priced from INR 299 onwards, the Urbanic selection includes tops, denims, winter wear, lingerie and swimwear; and is available on Flipkart today. Urbanic’s growth vision is tied to engaging more shoppers in India through this partnership with…

08 Sep

Airtel demonstrates first Cloud Gaming experience on 5G network

editor0 CommentsBusinessBharti Airtel

Bharti Airtel has conducted India's first cloud-gaming session in a 5G environment. The gaming session was demonstrated at Manesar, Gurugram, as part of its ongoing 5G trials using spectrum allotted by the Department of Telecom. For the 5G cloud gaming demonstration, Airtel partnered with two of India’s leading gamers Mortal (Naman Mathur) and Mamba (Salman Ahmad). The 5G test network delivered speeds in excess of 1 Gbps and latency in the range of 10 milliseconds. Describing their experience Mortal and Mamba said: “We were totally blown away. This was high end PC and console-quality gaming experience on a smartphone.” With…

08 Sep

Furlenco’s Furniture Rental Services in Kolkata

editor0 CommentsBusinessFurlenco

Furlenco (a brand by House of Kieraya), India's foremost and largest online furniture and lifestyle subscription Company, has announced its entry into Kolkata. Customers can now rent a variety of furniture and appliances on Furlenco to do up their entire home. Kolkata is among those Indian cities which have a high demand for furniture, and with Furlenco now in Kolkata people can rent premium furniture for their home. With this launch, Furlenco is now available to customers in 14 cities, including Bengaluru, Mumbai, Pune, Delhi, Noida, Gurgaon, Ghaziabad, Jaipur, Faridabad, Hyderabad, Mysore, Chennai and Ahmedabad. Furlenco offers furniture packages across…

07 Sep

Elara Technologies rebrands to REA India

editor0 CommentsBusinessElara Technology, REA Group

Elara Technologies, operator of India's leading digital real estate portals Housing.com, PropTiger and Makaan.com, unveiled its new brand, REA India. The brand reflects the name of parent company REA Group Ltd, a leading digital real estate company headquartered in Melbourne, Australia with a market cap of A$20 billion. REA Group first invested in REA India (formerly Elara Technologies Pte Ltd) in 2017, becoming the majority 61% shareholder in 2020 with a subsidiary of US-based News Corp being the remaining substantial shareholder. News Corp is also the majority shareholder in REA Group. Within the REA Group structure, REA India will continue to operate…

07 Sep

Vodafone Idea Teacher’s Day Conclave 2021

editor0 CommentsBusinessdea Teachers Scholarship programme, Vi

Vodafone Idea Foundation hosted an event – “Vodafone Idea Teacher’s Day Conclave 2021” on the occasion of Teachers’ Day, to felicitate the beneficiaries of its Teachers Scholarship programme. Vodafone Idea Teachers Scholarship programme provides aid to teachers for e-learning infrastructure such as laptops, online courses etc. Mr. Sarvendra Vikram Bahadur Singh, Director, SCERT and Basic Education, Uttar Pradesh, Mr. O L Mandloi, Additional Director, RSK, Madhya Pradesh, Dr. Devang Vipin Khakhar, Former Director, Indian Institute of Technology, Mumbai, Mr. P Balaji, Chief Regulatory & Corporate Affairs Officer, VIL and Director, Vodafone Foundation were present at the event. Vodafone Idea Foundation…

06 Sep

Amazon Pay UPI celebrates 5-crore customers

editor0 CommentsBusinessAmazon, Amazon Pay UPI

Amazon Pay announced that 5-crore customers are now using Amazon Pay UPI. To celebrate this milestone, Amazon Pay is offering daily rewards through the month of September to all customers using Amazon Pay UPI. Customers are using the Amazon app to pay at 2-crore local shops by simply scanning any UPI QR code. In the last one year, over 75% of customers using Amazon UPI have come from tier 2 and 3 cities, showing the growing reach of UPI. Besides local shops, customers can now use Amazon Pay inside the Amazon app to recharge their phone, DTH, send money to…