24
Oct
Kolkata: Cult.fit, India’s leading health and fitness platform, is scaling its operations by amplifying its nationwide expansion using a franchise business model. It is eyeing partnerships with local franchisees in West Bengal and adjoining states to dig deeper into smaller markets. It currently has centers present in Kolkata.With an existing footprint in 21 cities across India, the company aims to be present in 50 cities, including top metros, by the end of the year. With this expansion Cult.fit will further cement its leadership position in the Indian fitness segment.Under the Franchise-Owned and Franchise-Operated (FOFO) model, people with an entrepreneurial spirit…
