Bandhan Bank has launched a nationwide cyber awareness campaign, titled “Cyber Cop”, under its Corporate Social Responsibility (CSR) programme to promote safer digital practices and strengthen public awareness against the growing threat of cyber fraud. The initiative, unveiled on Monday, is being rolled out in association with filmmaker RohitShetty, who has joined the campaign to enhance its outreach through his widely recognised ‘cop universe’.
The campaign comes at a time when cybercrime continues to surge across the country. According to government-linked data, losses reported through the National Cyber Crime Reporting Portal touched nearly ₹22,495 crore in 2025, with more than 24 lakh complaints registered during the year. Through films, awareness messages and public engagement activities, the campaign encourages citizens to follow the simple mantra — “Pause. Verify. Report.” It also urges victims to report cyber fraud through the National Cyber Crime Reporting Portal and the national helpline 1930. A Bandhan Bank spokesperson said cyber fraud has emerged as one of the biggest challenges in India’s digital ecosystem and the initiative aims to encourage people to verify before trusting and report incidents promptly. The campaign is presented by Hindustan Times and implemented by Aident Social Welfare Organisation.
In Agartala, the campaign is expected to benefit Tripura’s rapidly expanding base of digital banking users, particularly small businesses, traders and first-time online financial service users. With digital payments and mobile banking gaining traction in the state, greater awareness of cyber safety measures could help reduce online financial fraud and strengthen consumer confidence in digital transactions. Bandhan Bank, which began operations as a universal bank in 2015, currently operates more than 6,350 banking outlets across 35 states and Union Territories, serving nearly 3.2 crore customers. As of March 31, 2026, the bank reported deposits of ₹1.66 lakh crore and advances exceeding ₹1.54 lakh crore.
