18
Jan
Coca-Cola India and Reliance Retail have launched a sustainability initiative called "BhoolNaJana, Plastic Bottle Lautana", focusing on post-consumer PET collection at Mumbai-based stores using Reverse Vending Machines and collection bins. With a vision for a circular economy, this pilot project, aligned with the Government’s Swachh Bharat Mission, has commenced in 36 stores of Reliance Retail including Smart Bazaar and Sahakari Bhandar stores in Mumbai and Delhi, and will expand to 200 stores across the country by 2025 with a target of collecting 5,00,000PET bottles annually in the pilot phase. The initiative was launched in the presence of Kazi Irfan, Officer…
