Business News Northeast - Latest Business Northeast News & Updates

24 Nov

AI becomes the new growth engine as 9 in 10 Kolkata SMBs adopt digital tools: LinkedIn study

Business BureauBusiness

Kolkata’s small and medium businesses (SMBs) are entering what researchers call their most confident decade, with a new LinkedIn study showing that 93% are already investing in or planning to adopt AI. The digital pivot is backed by strong optimism, as 87% of SMB decision-makers expect business growth in the coming year, signalling a shift toward smarter systems, skilled talent, and trusted digital tools. According to the report, SMBs now view AI as essential infrastructure, not an experiment. Operational efficiency (56%), competitiveness through AI and automation (55%), and market expansion (50%) have emerged as the top priorities. “Kolkata’s SMBs are moving from…

22 Nov

ASCI launches ‘Commitment Seal’ to boost transparency and consumer trust in advertising

Business BureauBusiness

The Advertising Standards Council of India (ASCI) has introduced its new ASCI Commitment Seal, offering member organisations a visible way to show their pledge toward honest, transparent and fair advertising. Launched in Mumbai on November 17, 2025, the seal can now be displayed on websites, digital platforms, collaterals and even advertising campaigns to signal a brand’s accountability to consumers. ASCI said the seal aims to strengthen consumer trust by reinforcing the idea that advertisers are voluntarily embracing self-regulation. The visual emblem has been designed to encourage higher responsibility across the industry, especially at a time when digital advertising is expanding…

22 Nov

Blenders Pride Fashion Tour transports fashion into the Futureverse

Business BureauBusiness

Blenders Pride Fashion Tour has ushered in ‘The Futureverse of Fashion’ at its Gurugram edition, with a groundbreaking exploration of how technology, design, and immersive storytelling are reimagining the very experience of fashion. Taking a leap from this year’s theme of defining Fashion’s Next Move, this edition presented an incredibly immersive visual spectacle that took haute couture beyond fabric and form into the digital era of AI, code & interaction. The showcase led with the creative forces of designer Falguni and Shane Peacock, alongside the Fashion Tour’s long-standing collaboration with Fashion Design Council of India (FDCI). The ‘Futureverse of Fashion’…

21 Nov

For e3W, including e-rickshaws and e-carts, Kinetic Green and Exponent Energy introduce 15-minute rapid charging solution

Business BureauBusiness

Kinetic Green Energy and Power Solutions Ltd., India’s leading manufacturer of electric three wheelers (e3W) and electric two wheelers (e2W), has announced a strategic alliance with Exponent Energy, pioneer of rapid charging technology. In a landmark breakthrough for India’s electric mobility space, the companies are introducing the nation’s fastest charging solution for the L5 & L3 e3W category—the largest, fastest growing and most widely used segment in the country, comprising e rickshaws and e- cargo carts. This integration promises to redefine operational efficiency and productivity for last mile mobility operators across urban and semi urban India. Under this collaboration, Kinetic…

21 Nov

Nuvoco wins SAP ACE Award for transforming customer experience with NuvoSETU

Business BureauBusiness

Nuvoco Vistas Corp. Ltd., a leading building materials company in India, has been honoured with the prestigious SAP ACE Award in the ‘Disruptor – Customer Experience Management’ category for its outstanding achievements in digital transformation and customer experience. The recognition comes for NuvoSETU, Nuvoco’s unified B2B customer portal that integrates key functions such as order management, quotes, payments, account statements, and loyalty programmes across Cement, Ready-Mix Concrete (RMX), and Modern Building Materials divisions. Over 95% of cement orders across 13 states are now placed via the platform, bringing more than 5,300 customers onto a fully digitised order lifecycle. The portal…

21 Nov

Millie Bobby Brown joins Yas Island as brand ambassador, boost global entertainment appeal

Business BureauBusiness

Global entertainment star Millie Bobby Brown, renowned for her role in Netflix’s Stranger Things, has been named the latest Brand Ambassador for Yas Island, Abu Dhabi’s premier leisure and entertainment destination. The announcement comes as fans prepare for the show’s highly anticipated season finale, creating a strategic alignment between pop culture and tourism marketing. In a creative launch, Brown appeared in the Byers’ living room from Stranger Things, with the iconic alphabet wall lighting up to spell “YAS,” signaling her new adventure. Liam Findlay, CEO of Miral Destinations, said, “Millie represents everything Yas Island stands for: imagination, adventure, and unforgettable…

21 Nov

Medanta announces dedicated Northeast helpline as part of major regional healthcare expansion

Business BureauBusiness

In a significant step toward improving medical care in the North Eastern states, Gurgaon-based Medanta – The Medicity, which has been named Best Private Hospital in India by Newsweek for six years in a row, has launched a dedicated helpline number, marking an important step toward strengthening its healthcare delivery in an underserved part of the country by catering to patients in their own language. The helpline number -- 8904395588 -- is operational from 8am to 8pm and will provide quick and reliable support for patients and their attendants, assisting in selecting the right doctor and booking appointments, along with…

20 Nov

IAC-Life applauds Bima Gram API; acknowledges its potential in strengthening rural insurance coverage

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The Insurance Awareness Committee (IAC-Life) has welcomed the launch of the Bima Gram API by the Insurance Regulatory and Development Authority of India (IRDAI), describing it as a key policy intervention to enhance rural insurance coverage and strengthen India’s financial inclusion agenda. Developed by the National Informatics Centre in collaboration with the Ministry of Panchayati Raj, Department of Posts’ CEPT, and the Insurance Information Bureau of India, the API links postal PIN codes with Local Government Directory (LGD) codes, enabling insurers to digitally verify a policyholder’s Gram Panchayat (GP) location in real time. The initiative addresses longstanding policy challenges in…

20 Nov

Tata AIA, CNBC-TV18 partner to spotlight trust-driven financial advisory across India

Business BureauBusiness

Tata AIA Life Insurance has partnered with CNBC-TV18 to amplify the role of trusted financial advisors as India witnesses rapid economic expansion and rising household affluence. Announced in Mumbai on November 14, the collaboration aims to highlight the significance of responsible financial advice at a time when life insurance has become more affordable following the GST exemption that placed it in the essential category. The company, with over 1.5 lakh advisors nationwide, continues to strengthen its consumer-first approach by launching Tata AIA AURA, a recognition platform celebrating advisor-entrepreneurs who demonstrate consistency, trust, and long-term commitment. “Our consumers are at the…

20 Nov

Swiggy Partners Utilize In-App Feature for Dignified Sanitation, Record 60,000 Searches

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Swiggy has highlighted the success of its partnership with Sulabh International and its in-app feature that allows delivery partners to easily locate nearby Sulabh sanitation facilities across 7 key cities in the country, underscoring the company’s commitment to providing dignified sanitation support on the road. In March 2025, Swiggy partnered with Sulabh International to provide free access to Sulabh Shauchalayas (public toilets) for its delivery partners in Delhi NCR, Mumbai, Thane, Pune, Hyderabad, Bengaluru, and Chennai, discoverable through an in-app feature. This initiative is a tangible step towards providing dignified sanitation options for its delivery personnel and enhancing the overall…