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PRIF and WWF India’s initiative to secure the future of elephants
21 Oct

PRIF and WWF India’s initiative to secure the future of elephants

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The recently published Living Planet Report 2020 outlines the unprecedented biodiversity loss the world has witnessed over the last 46 years, with a 68% decline in the population of wildlife. The Asian elephant, being a keystone species, plays an integral role in forest and grassland ecosystems and humanity’s relationship with nature. However, dwindling forest cover, loss of habitat and shrinking movement spaces have paved the way for increased conflict with humans with heavy damage on both ends. Pernod Ricard India Foundation and WWF India aim to conserve the Asian elephant through effective human-elephant conflict management in Assam. The project will…
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Tide Fresh & Clean launched
21 Oct

Tide Fresh & Clean launched

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Tide, one of the leading fabric care brands in India from P&G, launched the Tide Fresh & Clean as a new addition to its existing line of products. This product offers a 3-in-1 benefit - it fights tough dirt on clothes, provides an excellent freshness after the wash and is also budget-friendly. This is also the first time that the Tide pack will be yellow instead of the orange.  Tide launched this new variant with a brand promotional film starring celebrated actor Sanjay Mishra and famed actress Ayesha Raza. Tide has always stood for surprising whiteness and the same spirit…
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OnePlus debuts in Siliguri
21 Oct

OnePlus debuts in Siliguri

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OnePlus, the global premium technology brand opened its first OnePlus Experience Store in Siliguri. The launch of the new store is in line with OnePlus’ commitment to strengthen its offline footprint across India and create new retail touchpoints for users. The state-of-the-art OnePlus Experience Store is located at City Center Mall, Uttorayan Township. In line with its ongoing focus towards the India market, OnePlus has invested Rs 100 crores towards deeper market penetration across omnichannel retail business. Siliguri is home to one of the fast-growing OnePlus user communities. And customers in the city can now easily access a range of products…
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E-commerce bridges India with Bharat
21 Oct

E-commerce bridges India with Bharat

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This festive season, as Flipkart focuses on its commitment to driving value for customers, and progress and growth for sellers, MSMEs and artisans, here are some of the early indicators from the 1st day of The Big Billion Days which show how India is increasingly adopting digitization. Fifty per cent of new customers from metros and Tier 2 cities have been from Tier 3+ cities. The Home category saw a surge in 53% new customers, and Large Appliances plus Beauty & General Merchandise each witnessed a near 50% increase in new customers, all from Tier 3 cities. MSMEs bounce back…
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HTC Desire 20+ launched with Snapdragon 720G SoC, 5000mAh battery
19 Oct

HTC Desire 20+ launched with Snapdragon 720G SoC, 5000mAh battery

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HTC Desire 20+ has been launched in Taiwan and it joins the Desire 20 Pro that was launched in the country back in June. There is no vanilla HTC Desire 20 in the series yet. The Desire 20+ has a quad rear camera setup, a notched selfie camera, and an octa-core processor under the hood. It comes in a single RAM and storage configuration, but is available in two colour options. The HTC Desire 20+ also has a fingerprint scanner on the back. Starting with the display, the HTC Desire 20+ has a 6.5-inch IPS LCD screen which offers an…
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Amway India launches ‘Nari Shakti’ project
19 Oct

Amway India launches ‘Nari Shakti’ project

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Amway India launched the project ‘Nari Shakti’. As part of its 10-year growth vision, Amway aims to continue to empower women and offer them the opportunity to own and operate their own business while living their passions for fitness, healthy living, cooking or beauty.  Beginning with the Eastern region, the Nari Shakti project is aimed at bringing Amway’s existing group of women direct sellers to the forefront by enhancing their existing skills to run their independent Amway businesses successfully. Committed to empowering women by bringing them to the forefront and as part of making major strides towards strengthening the gig…
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Improvement of home sales in Kolkata
19 Oct

Improvement of home sales in Kolkata

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In the second from last quarter of 2020, home deals in Kolkata saw an improvement, despite the fact that new gracefully kept on staying under pressure in view of the common economic situations, as per information accessible with PropTiger.com. As indicated by Real Insight Q3 2020, a quarterly examination of India's eight prime private business sectors in India by the property financier firm PropTiger.com, home deals in Kolkata during the July-September time of 2020 expanded 88% when contrasted with the past quarter. A sum of 2,479 new units were sold in the West Bengal capital during the quarter. The moderate…
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An Icon of Trust – Maruti Suzuki Alto
19 Oct

An Icon of Trust – Maruti Suzuki Alto

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Engaging in excess of 40 lakh Indian family units with a feeling of pride, India's Favorite Car – Alto gladly commends 20 years of setting unrivaled industry benchmarks. The amazing Alto is a confirmation of a notable brand that developed itself with the changing yearnings of youthful India. Alto is India's first BS6 agreeable passage level vehicle. Maruti Suzuki Alto is offered in Petrol and processing plant fitted CNG alternative and is sold through Maruti Suzuki's ARENA deals organization of 2,390 vendor deals outlets across 1900 urban communities. Maruti Suzuki Alto has gone through various changes and overhauls over the…
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Amazon expands storage capacity in WB
17 Oct

Amazon expands storage capacity in WB

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In West Bengal, Amazon India launched a new Fulfilment Centre (FC). It is the largest in the state. This expansion will help the 25,000 sellers in West Bengal offer a wider selection and enable faster deliveries within West Bengal and North-eastern states. Akhil Saxena, VP, Customer Fulfilment Operations, APAC, MENA & LATAM, Amazon said, West Bengal is a very important market for Amazon as its strategic location enables the company to better serve customers in West Bengal and neighbouring North-eastern states. With this expansion, Amazon will be able to support small & medium businesses while creating hundreds of work opportunities…
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Vanish joins hands with Avataar.Me
17 Oct

Vanish joins hands with Avataar.Me

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India’s No. 1 stain removal brand and a premium laundry additive, Vanish has joined hands with Avataar. Me to create an immersive Augmented Reality experience for its consumers. Vanish has also launched its new campaign showcasing its revolutionary formulation while highlighting ‘dry clean like results at home’. The new campaign is based on a study on consumers’ perspective on dry-cleaning vs washing clothes at home.  Vanish has undergone rigorous testing and the results indicate that Vanish liquid/powder when used with regular detergent, provides dry clean like results at home where even daily wear garments look brighter and whiter after every…
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