25
Feb
Harpic has launched its biggest innovation in over a decade with the introduction of the New Harpic Bathroom Ultra Cleaner, positioning it as India’s toughest stain removal specialist. The launch also marks the onboarding of filmmaker Rohit Shetty as brand ambassador, fronting the new campaign ‘Kaisa bhi ho daag, poora bathroom ULTRA saaf’. Announced on February 21, 2026, the product is designed to tackle persistent bathroom stains common in Indian households, including yellow hard water marks, limescale buildup and tough rust stains. Harpic said many consumers rely on generic detergents, bleach and phenyl, which often fail against hard water stains…
