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Kahikuchi’s Green Initiative: Horticulture Research Station Celebrates World Environment Day

Kahikuchi’s Green Initiative: Horticulture Research Station Celebrates World Environment Day

World environment day 2025 was observed in a befitting manner at the premises of Horticulture Research Station located at Kahikuchi in Guwahati today.  The programme was led by the Chief Scientist of the station Dr. Sunil Kumar Borah in the presence of all the scientists and employees of the station. At the onset, the Chief Scientist emphasized on the significance of the day and how the existence of mankind was intricately related to plant life. He highlighted the ecosystem services provided by the natural world and urged upon all to abstain from the use of single use plastic in accordance…
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MakeMyTrip rolls out predictive seat forecast tool to revolutionise train booking experience

MakeMyTrip rolls out predictive seat forecast tool to revolutionise train booking experience

Online travel giant MakeMyTrip has launched a new AI-driven Seat Availability Forecast feature to help Indian train passengers better plan their journeys. The feature uses years of historical booking data combined with real-time demand trends to predict when train seats are likely to be sold out, addressing a major concern for travellers who often wait too long to confirm plans. Data from MakeMyTrip reveals that around 70% of users booking across multiple sessions end up with waitlisted tickets due to late confirmations. The new predictive tool is integrated into the train booking flow on both the MakeMyTrip app and website,…
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Offshore Betting and Realty Top ASCI’s List of Most Violative Sectors

Offshore Betting and Realty Top ASCI’s List of Most Violative Sectors

Offshore betting and real estate sectors have emerged as the most violative in the Advertising Standards Council of India’s (ASCI) Annual Complaints Report 2024–25, released recently. ASCI scrutinised 7,199 ads after receiving 9,599 complaints, with 98% of ads requiring modifications. Notably, 43% of the violations stemmed from illegal offshore betting promotions, followed by realty at 24.9%. The report highlights a sharp 83.5% increase in public complaints, indicating rising consumer awareness. Influencer marketing continues to be a grey area, with 1,015 ads investigated—98% of which needed corrections. ASCI also flagged 121 undisclosed paid posts on LinkedIn, prompting a targeted advisory. Categories…
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Coforge shares increase 2% on record date for 1:5 stock split

Coforge shares increase 2% on record date for 1:5 stock split

Coforge stock split: Coforge shares rose nearly 2% on the National Stock Exchange (NSE) on Wednesday to hit an intra-day high of ₹1,730. However, on some platforms, the stock price saw a drop of nearly 80%. This is due to Wednesday, June 4, being the pre-split date for the company's stock split proposal. In early May, the IT company fixed June 4, 2025, as the record date to determine the "rights of equity shareholders for the purpose of subdivision or division of the existing equity shares of the company". The board of directors of Coforge had given the green signal…
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Coal transportation growth: 34% increases in FY25

Coal transportation growth: 34% increases in FY25

New Delhi, June 5 State-owned CIL on Thursday said eco-friendly coal transportation grew 34 percent year-on-year to 102.5 million tonnes in FY25. This was made possible through 20 First Mile Connectivity (FMC) projects connected to the Indian Railways network. In comparison, it was 76.5 MT through 17 such projects in FY24, Coal India Ltd (CIL) said in a statement. A total of 19 FMC projects with a capacity of about 150 million tonnes per annum are planned to be commissioned during FY26. The FMC initiative is an automated coal evacuation process that ensures eco-friendly coal transportation from the mine to…
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On World ecosystem Day, Tripura Forest Minister urges cooperation in preserving ecosystem

On World ecosystem Day, Tripura Forest Minister urges cooperation in preserving ecosystem

As the world marked World Environment Day, Tripura Forest Minister Animesh Debbarma made a heartfelt appeal to citizens across the state to take personal responsibility for protecting nature. Speaking at an event organised by the Tripura Pollution Control Board, the Minister urged every individual to commit to building a greener and more sustainable Tripura. “This day is more than just a date on the calendar — it is a reminder of our shared duty to safeguard the environment,” said Minister Debbarma. “If we fail to keep our surroundings clean, green, and healthy, the damage will fall upon us and our…
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Court Ruling Reflects Growing Global Scrutiny of Ocean Exploitation

Court Ruling Reflects Growing Global Scrutiny of Ocean Exploitation

Norway has temporarily suspended its deep-sea mining plans following a court ruling that rejected a legal challenge by environmental groups.  The decision halts the issuance of mining licenses, reflecting increasing global apprehension about the ecological impacts of seabed mineral extraction. Environmentalists argue that deep-sea mining poses significant threats to marine ecosystems, including potential chemical leaks and habitat destruction.  The European Parliament has also expressed disapproval of Norway's intentions, signaling a broader international consensus on the need for caution. As countries like India and Bangladesh explore seabed resource mapping, Norway's decision underscores the importance of balancing economic interests with environmental preservation. …
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New York’s Floating Farm Initiative Tackles Urban Food Challenges

New York’s Floating Farm Initiative Tackles Urban Food Challenges

New York City is pioneering urban agriculture with the introduction of floating farms on the Hudson River.  These hydroponic barges, powered by renewable energy sources, aim to produce fresh vegetables and herbs, addressing food insecurity and promoting sustainability in densely populated areas. Each barge utilizes solar panels and wind turbines to power its operations, ensuring zero carbon emissions.  Rainwater collection and desalinated river water provide irrigation, while the absence of pesticides ensures organic produce.  The initiative also serves as an educational platform, teaching urban residents about sustainable farming practices. Cities in South Asia, facing similar challenges of urban density and…
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Tata Salt relaunches iconic jingle, boosts market reach with focus on iodine and child development

Tata Salt relaunches iconic jingle, boosts market reach with focus on iodine and child development

Tata Salt, India’s No.1 iodized salt brand, has launched a refreshed version of its iconic ‘Namak Ho Tata Ka… Tata Namak’ campaign, aimed at strengthening its market presence while highlighting iodine’s critical role in children’s mental development. The new campaign features eight engaging films created by Ogilvy, blending nostalgia with educational messaging to reinforce Tata Salt’s position as ‘Desh Ka Namak.’ With a consolidated annual turnover of around Rs. 15,206 crore, Tata Consumer Products is leveraging this campaign to deepen consumer trust and emotional connect across diverse Indian households, including Hindi heartland, Bengali, and Marathi families. The campaign’s strategic rollout…
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The Essence of Luxury: Oriflame’s Giordani Gold Essenza Man Elixir Parfum

The Essence of Luxury: Oriflame’s Giordani Gold Essenza Man Elixir Parfum

Oriflame has introduced its latest premium fragrance, Giordani Gold Essenza Man Elixir Parfum, tailored for the discerning modern man. Priced at an MRP of INR 5599, this 50ml parfum combines opulence and complexity through carefully selected noble ingredients. The scent opens with fresh notes of Blackcurrant, Lemon, and Black Pepper, transitioning into a rich heart of Elemi, Olibanum, and Moss. Its base features warm Vetiver, Patchouli, and Ambery Woods, ensuring a lasting presence of up to eight hours. Encased in an elegant bottle adorned with 24-carat gold details and deep mahogany tones, the parfum highlights the hero notes of Olibanum…
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