Business News Northeast - Latest Business Northeast News & Updates

08 Jun

Snapchat records 10x advertiser growth in India amid rising Gen Z engagement

Business BureauBusiness

Snapchat has strengthened its position in India’s digital advertising landscape, reporting a tenfold increase in the number of advertisers on its platform over the past two years, driven by growing adoption of immersive advertising formats, AI-powered targeting tools and high-attention ad placements within Chat. The platform, which now reaches more than 250 million users in India, said the number of advertisers spending consistently across all four quarters has tripled during the period. Snapchat attributed the growth to brands increasingly seeking meaningful engagement with Gen Z consumers, a segment that contributes 43 per cent of India’s consumption and is projected to…

08 Jun

RBI holds rates steady; Kotak Mahindra Bank sees 50 bps hike from October

Business BureauBusiness

The Reserve Bank of India (RBI) kept its key policy rates and monetary policy stance unchanged, while flagging heightened inflation risks, prompting economists to closely watch the central bank's next moves amid evolving domestic and global economic conditions. Reacting to the monetary policy announcement, Upasna Bhardwaj, Chief Economist at Kotak Mahindra Bank, said the RBI's decision to maintain rates and stance was largely in line with market expectations. However, she noted that the central bank's emphasis on amplified inflation risks indicates continued vigilance on price pressures and the broader macroeconomic environment. Bhardwaj said Kotak Mahindra Bank expects a cumulative 50…

07 Jun

Nestle India Reports Rise in Royalty Fees and Withholding Taxes Amid Unchanged License Terms

nanikaBusiness

FMCG major Nestle India witnessed a significant 13.91 percent increase in its general licence fees, commonly known as royalty payments, paid to its Switzerland-based parent entity, Societe des Produits Nestle S.A. According to the company's latest annual report, the total royalty payout climbed to ₹1,024.5 crore for the financial year ended March 31, 2026. In addition to the core license fees, the consumer goods giant shellled out ₹102.47 crore as withholding tax on these general licence fees during FY26. This marks a notable rise from the previous financial year, FY25, when Nestle India paid ₹899.41 crore in general licence fees…

07 Jun

Tier-2 and Tier-3 Cities Drive India’s Next Wave of Electric Scooter Adoption

anuprovaBusiness

India’s electric two-wheeler market has reached a critical tipping point as the momentum for electric scooter adoption shifts from major metropolitan hubs to Tier-2, Tier-3, and rural markets. While early sales were heavily concentrated in tech-heavy mega-cities like Bengaluru, Pune, and Delhi, recent retail registration data reveals that non-metropolitan towns now account for the lion's share of new electric vehicle (EV) sales. This geographic expansion signals that electric mobility is no longer just an urban lifestyle statement, but a pragmatic, mass-market transport solution for millions of suburban and rural commuters across the country. The primary catalyst for this widespread rural…

06 Jun

Maruti’s New Recurring Deposit Scheme Solves Down Payment Woes for Car Buyers

nanikaBusiness

Maruti Suzuki India Limited has launched a unique financing initiative called "Suhana Safar." Rolled out in collaboration with AU Small Finance Bank, the scheme directly targets aspiring car owners who struggle to arrange a lump-sum down payment or worry about managing future monthly installments. It applies specifically to four of Maruti's popular small-car models: the Alto K10, S-Presso, Celerio, and Wagon R. Under this innovative framework, a customer first opens a recurring deposit account with the bank, saving a fixed amount every month for a period of three to six months. This monthly deposit is strategically pegged at roughly 80…

06 Jun

Daily meal outreach emerges as a model for social impact investment

Business BureauBusiness

As corporate India increasingly focuses on measurable social outcomes, Malabar Group's Hunger Free World initiative is demonstrating how targeted investments in hunger relief can generate broader economic and social benefits through rehabilitation, healthcare access and community reintegration. Marking World Hunger Day, the group released its report, "Impact Stories: How a Daily Meal Opens the Door to a Transformed Life", highlighting the growing role of sustained outreach programmes in addressing multidimensional poverty. Implemented by Thanal, the Street Meal Distribution Programme has evolved from a food assistance initiative into a platform for identifying vulnerable individuals and connecting them with long-term support systems.…

06 Jun

Three Lakh Smartphones Sold in May by AI+

PreetiBusiness

In the past month of May, more than 3 lakh (300,000) smartphones of the AI+ brand were sold. Through these sales, the company has generated revenue of over 350 crore rupees. It is worth noting that within less than a year of entering the Indian smartphone market, AI+ smartphones have been recognized as one of the fastest-growing smartphone brands in the country.In this regard, Madhav Sheth, CEO of AI+ Smartphones, stated, "Selling three lakh units and earning a revenue of over 350 crore rupees in a single month is not just a major business milestone for us, it is a…

06 Jun

Motorola launches edge 70 pro+ with quad 50MP camera system, AI features at Rs 44,999

Business BureauBusiness

Motorola on Thursday launched the motorola edge 70 pro+, its latest flagship smartphone, featuring a quad 50MP pro-grade camera system, AI-powered performance, premium design finishes and a starting launch price of Rs 44,999. The smartphone is equipped with a 50MP Sony LYTIA 710 primary camera, a 50MP 3.5x periscope telephoto lens with 50x Super Zoom Pro, a 50MP ultra-wide and macro vision camera, and a 50MP autofocus selfie camera. The device also supports 4K 60FPS video recording across all cameras and includes AI-powered imaging features through motoAI. Motorola said the edge 70 pro+ introduces its new “Collections by Motorola” design…

05 Jun

ABD Maestro enters Odisha with premium spirits portfolio

Business BureauBusiness

ABD Maestro Pvt. Ltd., the super-premium and luxury spirits arm of Allied Blenders & Distillers Limited (ABD), has expanded its footprint in eastern India with the launch of its premium spirits portfolio in Odisha. The company introduced AODH Irish Whiskey, WOODBURNS Contemporary Indian Malt Whisky, YELLO Designer Whisky and RANGEELA Contemporary Indian Vodka at an event in Bhubaneswar on Tuesday. The launch marks a significant milestone in ABD Maestro’s strategic expansion plans as it seeks to strengthen its presence in high-growth markets and cater to evolving consumer preferences in the premium and luxury spirits segment. ABD Maestro, which has Bollywood…

05 Jun

Diesel and Tinder launch Pride campaign celebrating love without labels

Business BureauBusiness

Fashion brand Diesel and dating platform Tinder have joined hands to launch “For Successful Loving”, a global campaign and capsule collection aimed at celebrating love, inclusivity and self-expression ahead of Pride 2026. The collaboration reimagines Diesel’s iconic “For Successful Living” manifesto through Tinder’s focus on attraction, intimacy and connection. The campaign features documentary-style interviews led by American artist and model Gigi Goode, who engages members of the LGBTQIA+ community in candid conversations about relationships, identity and personal experiences. Shot in a lo-fi VHS-style format, the campaign seeks to present diverse perspectives on love in an authentic and judgement-free manner. The…